# #e91683

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e91683`
- RGB: rgb(233, 22, 131)
- HSL: hsl(329, 83%, 50%)
- OKLCH: oklch(0.612 0.241 358.1)
- Relative luminance: 0.1954
- Nearest named color: Fabulous Fuchsia (#ee1188, Δ 1.181) — https://brandsweets.com/colors/fabulous-fuchsia
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/e91683

## Tints & shades

- Tints (toward white): #eb2d8f, #ee449c, #ef57a6, #f26eb2, #f486bf, #f69dcb, #f8b4d7, #fac7e1, #fcdeee, #fef6fa
- Shades (toward black): #d21476, #bf126b, #a8105e, #950e54, #7e0c47, #670a3a, #54082f, #3d0622, #2a0418, #13020a

## Harmonies

- Complementary: #16e97c
- Analogous: #e616e9, #e91619
- Triadic: #83e916, #1683e9
- Split-complementary: #19e916, #16e9e6
- Tetradic: #e9e616, #16e97c, #1619e9

## Colors that go with #e91683

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #e91683: 6 real palettes, including Maybelline's brand system and Ulta Beauty's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Costco (https://brandsweets.com/colors/brands/costco-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #e91683 in 5 real palettes, including Night Market and Tabloid, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/gold
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #e91683 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Wendy's (https://brandsweets.com/colors/brands/wendys-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com). — https://brandsweets.com/colors/steelblue
- **Dark Cyan** #008b8b [harmony: complementary] — Dark Cyan sits directly opposite #e91683 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkcyan
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #e91683: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e91683: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/charcoal
- **Red** #ff0000 [harmony, pool: analogous] — Red is #e91683's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com). — https://brandsweets.com/colors/red
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #e91683 in 3 real palettes, including Ubisoft's brand system and Chase's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Chase (https://brandsweets.com/colors/brands/chase-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.28:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #e0157e (4.59:1); AA: background → #0d0d0d (4.54:1); AAA: text → #a8105e (7.24:1)
- On black (#000000): 4.91:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f165ad (7.21:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e91683-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e91683" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.