# #e89bda

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e89bda`
- RGB: rgb(232, 155, 218)
- HSL: hsl(311, 63%, 76%)
- OKLCH: oklch(0.785 0.122 333.4)
- Relative luminance: 0.4566
- Nearest named color: plum (#dda0dd, Δ 1.972) — https://brandsweets.com/colors/plum
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/e89bda

## Tints & shades

- Tints (toward white): #eaa4dd, #ecace0, #efb8e5, #f1c1e8, #f3c9eb, #f5d1ee, #f7daf1, #f9e6f6, #fbeef9, #fdf7fc
- Shades (toward black): #e27ecf, #db61c5, #d440b9, #c32ca8, #a6268f, #891f76, #6c195d, #4b1140, #2e0a27, #11040e

## Harmonies

- Complementary: #9be8a9
- Analogous: #d09be8, #e89bb4
- Triadic: #dae89b, #9bdae8
- Split-complementary: #b4e89b, #9be8d0
- Tetradic: #e8d09b, #9be8a9, #9bb4e8

## Colors that go with #e89bda

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e89bda: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #e89bda on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Railway's brand system and Lavender Haze put Midnight Blue beside #e89bda, as the lead colour. Seen in: Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #e89bda in 6 real palettes, including Blossom and Macaron, as the text colour against it. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Macaron (https://brandsweets.com/palettes/light#macaron), Meadow (https://brandsweets.com/palettes/light#meadow), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding). — https://brandsweets.com/colors/taupe
- **Dark Khaki** #bdb76b [harmony, pool: split] — Dark Khaki is a split-complement of #e89bda: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Crimson** #dc143c [pool] — Crimson is paired with #e89bda in 3 real palettes, including Target : Expect More. Pay Less.'s brand system and Casper Sleep's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/crimson
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #e89bda: 3 real palettes, including Macaron and Calendly's brand system, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Calendly (https://brandsweets.com/colors/brands/calendly-com), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/powderblue
- **Seafoam** #93e9be [pool] — 3 real palettes, including Blossom and Supabase's brand system put Seafoam beside #e89bda, as the supporting colour. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Supabase (https://brandsweets.com/colors/brands/supabase), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/seafoam

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.07:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #cc2eaf (4.59:1); AA: background → #454545 (4.63:1); AAA: text → #9a2384 (7.12:1); AAA: background → #292929 (7.02:1)
- On black (#000000): 10.13:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e89bda-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e89bda" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.