# #e896af

A color — warm, vivid, light, playful, bold, friendly, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e896af`
- RGB: rgb(232, 150, 175)
- HSL: hsl(342, 64%, 75%)
- OKLCH: oklch(0.762 0.103 0.1)
- Relative luminance: 0.4206
- Nearest named color: Brandywine Spritz (#e69dad, Δ 1.84) — https://brandsweets.com/colors/brandywine-spritz
- Moods: warm, vivid, light, playful, bold, friendly, clean
- Page: https://brandsweets.com/colors/e896af

## Tints & shades

- Tints (toward white): #ea9fb5, #edabbf, #eeb4c5, #f0bccc, #f3c9d5, #f5d1dc, #f7d9e2, #f9e2e9, #fbeef2, #fdf7f9
- Shades (toward black): #e27999, #db5c82, #d53f6c, #c52b59, #a7254c, #861d3d, #69172f, #4b1122, #2e0a15, #110408

## Harmonies

- Complementary: #96e8d0
- Analogous: #e896d8, #e8a796
- Triadic: #afe896, #96afe8
- Split-complementary: #96e8a7, #96d8e8
- Tetradic: #d8e896, #96e8d0, #a796e8

## Colors that go with #e896af

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e896af: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Canopy (https://brandsweets.com/palettes/cool#canopy), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #e896af: 5 real palettes, including Clean Beauty and Bramble, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Bramble (https://brandsweets.com/palettes/muted#bramble), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #e896af in 4 real palettes, including Target : Expect More. Pay Less.'s brand system and Casper Sleep's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Cartier (https://brandsweets.com/colors/brands/cartier-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/crimson
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Casper Sleep's brand system and Railway's brand system put Midnight Blue beside #e896af, as the accent. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #e896af: 5 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Sorbet (https://brandsweets.com/palettes/light#sorbet), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #e896af: 4 real palettes, including Garden Wedding and Polaroid, as the lead colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/sage-green
- **Slate Gray** #708090 [pool] — 8 real palettes, including Dusty Blue and Greige put Slate Gray beside #e896af, as the lead colour. Seen in: Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Greige (https://brandsweets.com/palettes/neutral#greige), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Mushroom (https://brandsweets.com/palettes/neutral#mushroom). — https://brandsweets.com/colors/slategray
- **Medium Aquamarine** #66cdaa [harmony: complementary] — Medium Aquamarine sits directly opposite #e896af on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumaquamarine

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.23:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d43a68 (4.56:1); AA: background → #424242 (4.5:1); AAA: text → #a3244a (7.22:1); AAA: background → #212121 (7.22:1)
- On black (#000000): 9.41:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- friendly: https://brandsweets.com/fonts/mood/friendly
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e896af-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e896af" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.