# #e7b718

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e7b718`
- RGB: rgb(231, 183, 24)
- HSL: hsl(46, 81%, 50%)
- OKLCH: oklch(0.8 0.159 89)
- Relative luminance: 0.5092
- Nearest named color: Baklava (#efb435, Δ 2.171) — https://brandsweets.com/colors/baklava
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/e7b718

## Tints & shades

- Tints (toward white): #e9be2f, #ecc546, #eecb59, #f0d270, #f2d987, #f5e19e, #f7e8b5, #f9eec8, #fcf5df, #fefcf6
- Shades (toward black): #d0a416, #bd9614, #a68311, #947510, #7d630d, #66500b, #534209, #3c2f06, #2a2104, #120f02

## Harmonies

- Complementary: #1848e7
- Analogous: #e74f18, #b0e718
- Triadic: #18e7b7, #b718e7
- Split-complementary: #18b0e7, #4f18e7
- Tetradic: #18e74f, #1848e7, #e718b0

## Colors that go with #e7b718

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e7b718: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Coastal (https://brandsweets.com/palettes/cool#coastal), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: complementary] — Cornflower Blue sits directly opposite #e7b718 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/cornflowerblue
- **Deep Sky Blue** #00bfff [harmony, pool: split] — Deep Sky Blue is a split-complement of #e7b718: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Learning App (https://brandsweets.com/palettes/playful#learning-app). — https://brandsweets.com/colors/deepskyblue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #e7b718: 4 real palettes, including Open House and Coastal, as the supporting colour. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Coastal (https://brandsweets.com/palettes/cool#coastal), Diner (https://brandsweets.com/palettes/vivid#diner), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Midnight Luxe and Coffee Bar put Champagne beside #e7b718, as that palette's text colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #e7b718 in 7 real palettes, including McDonald's's brand system and Tabloid, as the supporting colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #e7b718 in 4 real palettes, including Farmers Market and Undergrowth, as the supporting colour. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Miro (https://brandsweets.com/colors/brands/miro-com). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #e7b718: 11 real palettes, including Wikipedia's brand system and Gopro's brand system, as the supporting colour. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Gopro (https://brandsweets.com/colors/brands/gopro-com), Open House (https://brandsweets.com/palettes/clean#open-house), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.88:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8f710f (4.63:1); AA: background → #4d4d4d (4.5:1); AAA: text → #6a540b (7.28:1); AAA: background → #303030 (7.03:1)
- On black (#000000): 11.18:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Neutrogena** — accent #edb600 (Δ 0.93) — https://brandsweets.com/colors/brands/neutrogena-com
- **Binance** — secondary #f0b90b (Δ 1.546) — https://brandsweets.com/colors/brands/binance-com

## Curated palettes containing it

- **Maple** (autumn, warm, vivid) — #c1272d, #e8730c, #f2b705, #fff8ee, #2a1a0a — The three colours a maple goes through in October, on a warm white — loud, seasonal, and readable because the type is near-black. — tool: https://brandsweets.com/palettes/new/c1272d-e8730c-f2b705-fff8ee-2a1a0a — collection: https://brandsweets.com/palettes/autumn

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e7b718-c4bf9c-62adcb-2a2d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e7b718" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
