# #e75a97

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e75a97`
- RGB: rgb(231, 90, 151)
- HSL: hsl(334, 75%, 63%)
- OKLCH: oklch(0.667 0.184 356.4)
- Relative luminance: 0.2654
- Nearest named color: Flirty Rose (#d65e93, Δ 3.153) — https://brandsweets.com/colors/flirty-rose
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/e75a97

## Tints & shades

- Tints (toward white): #ea6ca2, #ec79ab, #ee8bb6, #f098be, #f3aaca, #f5b8d2, #f7c9dd, #f9d7e6, #fce9f1, #fef6f9
- Shades (toward black): #e43f86, #e02476, #c91d67, #ae195a, #98164e, #7d1240, #620e32, #470a25, #2d0617, #120309

## Harmonies

- Complementary: #5ae7aa
- Analogous: #e75ade, #e7635a
- Triadic: #97e75a, #5a97e7
- Split-complementary: #5ae763, #5adee7
- Tetradic: #dee75a, #5ae7aa, #635ae7

## Colors that go with #e75a97

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e75a97: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #e75a97 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #e75a97 in 5 real palettes, including Target : Expect More. Pay Less.'s brand system and Snyk's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Redfin (https://brandsweets.com/colors/brands/redfin-com). — https://brandsweets.com/colors/crimson
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Lido and Crayon Box put Mustard Yellow beside #e75a97, as the accent. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Diner (https://brandsweets.com/palettes/vivid#diner), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/mustard
- **Taupe** #483c32 [pool] — Taupe is paired with #e75a97 in 8 real palettes, including Airbnb's brand system and Raycast's brand system, as the text colour against it. Seen in: Airbnb (https://brandsweets.com/colors/brands/airbnb), Raycast (https://brandsweets.com/colors/brands/raycast), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/taupe
- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #e75a97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #e75a97: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com). — https://brandsweets.com/colors/mediumseagreen
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #e75a97 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.33:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #df2073 (4.57:1); AA: background → #262626 (4.55:1); AAA: text → #aa1857 (7.05:1)
- On black (#000000): 6.31:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ea6ca2 (7.17:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e75a97-c49ca9-62cb6b-2d1f1f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e75a97" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.