# #e73ffd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e73ffd`
- RGB: rgb(231, 63, 253)
- HSL: hsl(293, 98%, 62%)
- OKLCH: oklch(0.689 0.282 322.7)
- Relative luminance: 0.2764
- Nearest named color: Epink (#dd33ff, Δ 2.577) — https://brandsweets.com/colors/epink
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/e73ffd

## Tints & shades

- Tints (toward white): #e953fd, #eb62fd, #ee77fe, #f086fe, #f29afe, #f5aefe, #f7bdfe, #f9d2ff, #fbe1ff, #fef5ff
- Shades (toward black): #e321fd, #df03fc, #c902e3, #ae02c5, #9302a7, #790188, #5e016a, #470151, #2d0132, #120014

## Harmonies

- Complementary: #55fd3f
- Analogous: #883ffd, #fd3fb4
- Triadic: #fde73f, #3ffde7
- Split-complementary: #b4fd3f, #3ffd88
- Tetradic: #fd883f, #55fd3f, #3fb4fd

## Colors that go with #e73ffd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Lime Green** #32cd32 [harmony: complementary] — Lime Green sits directly opposite #e73ffd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/limegreen
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #e73ffd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #e73ffd: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #e73ffd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Crimson** #dc143c [pool] — Crimson is paired with #e73ffd in Snyk's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Lime** #00ff00 [pool] — Lime is paired with #e73ffd in Laser, as the lead colour. Seen in: Laser (https://brandsweets.com/palettes/vivid#laser). — https://brandsweets.com/colors/lime
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #e73ffd in Loom's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue
- **Spring Green** #00ff7f [pool] — Form Builder with AI Automation's brand system puts Spring Green beside #e73ffd, as the accent. Seen in: Form Builder with AI Automation (https://brandsweets.com/colors/brands/typeform-com). — https://brandsweets.com/colors/springgreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.22:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c902e3 (4.56:1); AA: background → #292929 (4.52:1); AAA: text → #9802ac (7.14:1)
- On black (#000000): 6.53:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e953fd (7.12:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e73ffd-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e73ffd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.