# #e72cfc

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e72cfc`
- RGB: rgb(231, 44, 252)
- HSL: hsl(294, 97%, 58%)
- OKLCH: oklch(0.676 0.297 323.3)
- Relative luminance: 0.2582
- Nearest named color: Epink (#dd33ff, Δ 1.978) — https://brandsweets.com/colors/epink
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/e72cfc

## Tints & shades

- Tints (toward white): #e940fc, #ec54fc, #ee68fd, #f07cfd, #f290fd, #f5a5fe, #f7b9fe, #f9cdfe, #fce1ff, #fef5ff
- Shades (toward black): #e413fb, #d504ec, #be03d3, #a303b5, #8c029c, #760283, #5b0264, #44014b, #29012d, #120014

## Harmonies

- Complementary: #41fc2c
- Analogous: #7f2cfc, #fc2ca9
- Triadic: #fce72c, #2cfce7
- Split-complementary: #a9fc2c, #2cfc7f
- Tetradic: #fc7f2c, #41fc2c, #2ca9fc

## Colors that go with #e72cfc

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #e72cfc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #e72cfc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #e72cfc: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Charcoal** #36454f [role] — Charcoal is the text near-black for #e72cfc: softer than #000 and cool enough to feel like part of the same palette. — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #e72cfc in Snyk's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Lime** #00ff00 [pool] — Lime is paired with #e72cfc in Laser, as the lead colour. Seen in: Laser (https://brandsweets.com/palettes/vivid#laser). — https://brandsweets.com/colors/lime
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #e72cfc in Loom's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue
- **Spring Green** #00ff7f [pool] — Form Builder with AI Automation's brand system puts Spring Green beside #e72cfc, as the accent. Seen in: Form Builder with AI Automation (https://brandsweets.com/colors/brands/typeform-com). — https://brandsweets.com/colors/springgreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.41:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c703dd (4.68:1); AA: background → #242424 (4.56:1); AAA: text → #9a03ab (7.06:1)
- On black (#000000): 6.16:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #eb4ffc (7.06:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e72cfc-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e72cfc" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
