# #e47c91

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e47c91`
- RGB: rgb(228, 124, 145)
- HSL: hsl(348, 66%, 69%)
- OKLCH: oklch(0.707 0.13 8.1)
- Relative luminance: 0.3295
- Nearest named color: Embarrassed (#ee7799, Δ 2.429) — https://brandsweets.com/colors/embarrassed
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/e47c91

## Tints & shades

- Tints (toward white): #e7889b, #e995a6, #eca2b1, #efafbb, #f1bbc6, #f3c4cd, #f5d0d8, #f8dde3, #fbeaed, #fdf7f8
- Shades (toward black): #df627b, #d94562, #d42b4d, #b62542, #9d2039, #7f1a2e, #661525, #480f1a, #2f0a11, #110306

## Harmonies

- Complementary: #7ce4cf
- Analogous: #e47cc5, #e49b7c
- Triadic: #91e47c, #7c91e4
- Split-complementary: #7ce49b, #7cc5e4
- Tetradic: #c5e47c, #7ce4cf, #9b7ce4

## Colors that go with #e47c91

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e47c91: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido), Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #e47c91 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #e47c91: 4 real palettes, including Target : Expect More. Pay Less.'s brand system and Postman's brand system, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Postman (https://brandsweets.com/colors/brands/postman-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Etsy (https://brandsweets.com/colors/brands/etsy-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Lavender Haze and Casper Sleep's brand system put Midnight Blue beside #e47c91, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 4 real palettes, including Meadow and Lido put Mustard Yellow beside #e47c91, as the supporting colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Lido (https://brandsweets.com/palettes/vivid#lido), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Fresh Juice (https://brandsweets.com/palettes/playful#fresh-juice). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #e47c91 in 4 real palettes, including Roblox's brand system and Zed's brand system, as the lead colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Zed (https://brandsweets.com/colors/brands/zed-dev), OktaOkta on YoutubeOkta on XOkta on LinkedIn (https://brandsweets.com/colors/brands/okta-com), Grafana Labs (https://brandsweets.com/colors/brands/grafana-com). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #e47c91: 4 real palettes, including Polaroid and Resort, as the supporting colour. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Resort (https://brandsweets.com/palettes/light#resort), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/sage-green
- **Taupe** #483c32 [pool] — Taupe is paired with #e47c91 in 17 real palettes, including Blush and Meadow, as the text colour against it. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Meadow (https://brandsweets.com/palettes/light#meadow), Polaroid (https://brandsweets.com/palettes/light#polaroid), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.77:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d63858 (4.6:1); AA: background → #333333 (4.57:1); AAA: text → #a9233e (7.01:1); AAA: background → #0d0d0d (7.03:1)
- On black (#000000): 7.59:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e47c91-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e47c91" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
