# #e4779b

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e4779b`
- RGB: rgb(228, 119, 155)
- HSL: hsl(340, 67%, 68%)
- OKLCH: oklch(0.702 0.14 0.3)
- Relative luminance: 0.3205
- Nearest named color: Embarrassed (#ee7799, Δ 1.797) — https://brandsweets.com/colors/embarrassed
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/e4779b

## Tints & shades

- Tints (toward white): #e784a5, #e990ae, #ec9db7, #eeaac1, #f1b7ca, #f3c3d3, #f6d0dd, #f8dde6, #fbeaef, #fdf6f9
- Shades (toward black): #df5d88, #d93f73, #d12961, #b32353, #991e47, #80193b, #62132e, #480e22, #2b0814, #110308

## Harmonies

- Complementary: #77e4c0
- Analogous: #e477d2, #e48977
- Triadic: #9be477, #779be4
- Split-complementary: #77e489, #77d2e4
- Tetradic: #d2e477, #77e4c0, #8977e4

## Colors that go with #e4779b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e4779b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido), Mercury (https://brandsweets.com/colors/brands/mercury-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #e4779b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/lightseagreen
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lavender Haze and Casper Sleep's brand system put Midnight Blue beside #e4779b, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Sketch (https://brandsweets.com/colors/brands/sketch-com). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #e4779b in 13 real palettes, including Meadow and Blush, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Blush (https://brandsweets.com/palettes/light#blush), Raycast (https://brandsweets.com/colors/brands/raycast), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #e4779b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Cadet Blue** #5f9ea0 [harmony, pool: split] — Cadet Blue is a split-complement of #e4779b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #e4779b in 3 real palettes, including Polaroid and Chalkboard, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln). — https://brandsweets.com/colors/burlywood
- **Cornflower Blue** #6495ed [harmony, pool: triadic] — Cornflower Blue completes a triad with #e4779b — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Roblox (https://brandsweets.com/colors/brands/roblox-com). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.83:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d7376c (4.51:1); AA: background → #303030 (4.66:1); AAA: text → #a6214d (7.13:1); AAA: background → #080808 (7.07:1)
- On black (#000000): 7.41:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e4779b-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e4779b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
