# #e4765e

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e4765e`
- RGB: rgb(228, 118, 94)
- HSL: hsl(11, 71%, 63%)
- OKLCH: oklch(0.687 0.142 33.5)
- Relative luminance: 0.3026
- Nearest named color: Terracotta (#e2725b, Δ 0.98) — https://brandsweets.com/colors/terracotta
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/e4765e

## Tints & shades

- Tints (toward white): #e7856f, #e9907c, #ec9f8e, #eeaa9b, #f1b9ac, #f3c4b9, #f6d3cb, #f8ded8, #fbede9, #fef8f6
- Shades (toward black): #df6043, #db4a29, #c43f21, #aa371d, #943019, #7a2715, #601f10, #46160c, #2c0e07, #110603

## Harmonies

- Complementary: #5ecbe4
- Analogous: #e45e88, #e4b95e
- Triadic: #5ee476, #765ee4
- Split-complementary: #5ee4b9, #5e88e4
- Tetradic: #88e45e, #5ecbe4, #b95ee4

## Colors that go with #e4765e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #e4765e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Dusk (https://brandsweets.com/palettes/cool#dusk), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e4765e: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Hermès (https://brandsweets.com/colors/brands/hermes-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #e4765e in 6 real palettes, including Beach Hut and Ember, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Ember (https://brandsweets.com/palettes/bold#ember), Maple (https://brandsweets.com/palettes/warm#maple), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 6 real palettes, including Sketch's brand system and Monzo's brand system put Blue beside #e4765e, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Glossier (https://brandsweets.com/colors/brands/glossier-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #e4765e in 4 real palettes, including Kiln and Polaroid, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Woodsmoke and Coffee Bar put Champagne beside #e4765e, as that palette's text colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Crimson** #dc143c [pool] — Crimson is paired with #e4765e in 7 real palettes, including Target : Expect More. Pay Less.'s brand system and Burger King's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #e4765e in 4 real palettes, including Clay & Linen and Farmers Market, as the accent. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.98:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d14323 (4.63:1); AA: background → #2e2e2e (4.56:1); AAA: text → #9d331b (7.18:1); AAA: background → #000000 (7.05:1)
- On black (#000000): 7.05:1 — AA pass, AA-large pass, AAA pass

## Curated palettes containing it

- **Resort** (light, warm, playful) — #e07a5f, #81b29a, #f2cc8f, #fdf6ee, #3d2b1f — Terracotta, eucalyptus and sand — a sun-washed palette that feels like linen. — tool: https://brandsweets.com/palettes/new/e07a5f-81b29a-f2cc8f-fdf6ee-3d2b1f — collection: https://brandsweets.com/palettes/light
- **Alpine** (cool, clean, light) — #1f6f8b, #7fa2b6, #e76f51, #f5f8fa, #15222e — Glacier blue with a safety-orange accent: technical outdoor gear, not lifestyle. — tool: https://brandsweets.com/palettes/new/1f6f8b-7fa2b6-e76f51-f5f8fa-15222e — collection: https://brandsweets.com/palettes/cool

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e4765e-c4a89c-62cbab-2d281f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e4765e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.