# #e3687f

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#e3687f`
- RGB: rgb(227, 104, 127)
- HSL: hsl(349, 69%, 65%)
- OKLCH: oklch(0.672 0.154 10.5)
- Relative luminance: 0.2776
- Nearest named color: Blush d’Amour (#de5d83, Δ 2.868) — https://brandsweets.com/colors/blush-damour
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/e3687f

## Tints & shades

- Tints (toward white): #e6758a, #e98698, #eb93a3, #eea0ae, #f1b1bd, #f3bec8, #f6cbd3, #f8d8de, #fbe9ed, #fdf6f8
- Shades (toward black): #df4e69, #da3453, #cb2543, #b1203b, #971c32, #791628, #5f1120, #450d17, #2b080e, #110306

## Harmonies

- Complementary: #68e3cd
- Analogous: #e368bc, #e38f68
- Triadic: #7fe368, #687fe3
- Split-complementary: #68e38f, #68bce3
- Tetradic: #bce368, #68e3cd, #8f68e3

## Colors that go with #e3687f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #e3687f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Diner (https://brandsweets.com/palettes/vivid#diner), Dusk (https://brandsweets.com/palettes/cool#dusk), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #e3687f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Harbour (https://brandsweets.com/palettes/cool#harbour), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #e3687f in 5 real palettes, including Beach Hut and Google's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Google (https://brandsweets.com/colors/brands/google-com), Ember (https://brandsweets.com/palettes/bold#ember), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 6 real palettes, including Monzo's brand system and Sketch's brand system put Blue beside #e3687f, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Glossier (https://brandsweets.com/colors/brands/glossier-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #e3687f: 4 real palettes, including Cobalt Pop and NASA's brand system, as the lead colour. Seen in: Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop), NASA (https://brandsweets.com/colors/brands/nasa-gov), Tide (https://brandsweets.com/colors/brands/tide-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #e3687f in 5 real palettes, including Target : Expect More. Pay Less.'s brand system and Redfin's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #e3687f: 10 real palettes, including Target : Expect More. Pay Less.'s brand system and Postman's brand system, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Postman (https://brandsweets.com/colors/brands/postman-com), Etsy (https://brandsweets.com/colors/brands/etsy-com), PlanetScale (https://brandsweets.com/colors/brands/planetscale-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #e3687f: 8 real palettes, including Google's brand system and Figma's brand system, as the lead colour. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Figma (https://brandsweets.com/colors/brands/figma), Spline (https://brandsweets.com/colors/brands/spline-design), Replit (https://brandsweets.com/colors/brands/replit). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.2:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #da3453 (4.57:1); AA: background → #292929 (4.54:1); AAA: text → #a81f38 (7.2:1)
- On black (#000000): 6.55:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e57186 (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/e3687f-c49c9f-62cb85-2d231f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#e3687f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
