# #df49a8

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#df49a8`
- RGB: rgb(223, 73, 168)
- HSL: hsl(322, 70%, 58%)
- OKLCH: oklch(0.643 0.208 345.6)
- Relative luminance: 0.2328
- Nearest named color: Barbiecore (#e15acb, Δ 5.41) — https://brandsweets.com/colors/barbiecore
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/df49a8

## Tints & shades

- Tints (toward white): #e25ab0, #e56cb8, #e87dc1, #eb8ec9, #eea0d1, #f1b1da, #f4c2e2, #f7d4ea, #fae5f3, #fdf6fb
- Shades (toward black): #db339e, #cc248e, #b6207f, #9c1c6d, #86185e, #71144f, #570f3d, #410b2d, #27071b, #11030c

## Harmonies

- Complementary: #49df80
- Analogous: #cb49df, #df495d
- Triadic: #a8df49, #49a8df
- Split-complementary: #5ddf49, #49dfcb
- Tetradic: #dfcb49, #49df80, #495ddf

## Colors that go with #df49a8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony: complementary] — Cadet Blue sits directly opposite #df49a8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #df49a8: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #df49a8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Denim** #1560bd [pool] — Designers have shipped Denim with #df49a8: two real palettes: Maybelline's brand system and Hasbro's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Tomato** #ff6347 [pool] — Two real palettes: Sunset Boulevard and Night Market put Tomato beside #df49a8, as the lead colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/tomato
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #df49a8, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #df49a8 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Aqua** #00ffff [pool] — Arcade puts Aqua beside #df49a8, as the supporting colour. Seen in: Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/aqua

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.71:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d42594 (4.68:1); AA: background → #1c1c1c (4.59:1); AAA: text → #a01c70 (7.25:1)
- On black (#000000): 5.66:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e56cb8 (7.17:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/df49a8-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#df49a8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.