# #de68ab

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#de68ab`
- RGB: rgb(222, 104, 171)
- HSL: hsl(326, 64%, 64%)
- OKLCH: oklch(0.679 0.165 347.2)
- Relative luminance: 0.2837
- Nearest named color: Flirty Rose (#d65e93, Δ 3.956) — https://brandsweets.com/colors/flirty-rose
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/de68ab

## Tints & shades

- Tints (toward white): #e175b2, #e486bb, #e792c2, #eba3cc, #eeb0d3, #f0bcda, #f4cde3, #f7d9ea, #faeaf3, #fdf7fa
- Shades (toward black): #d84f9d, #d3368f, #c02a7f, #a7256f, #8e1f5e, #751a4d, #5c143d, #430f2c, #2a091c, #11040b

## Harmonies

- Complementary: #68de9b
- Analogous: #d668de, #de6870
- Triadic: #abde68, #68abde
- Split-complementary: #70de68, #68ded6
- Tetradic: #ded668, #68de9b, #6870de

## Colors that go with #de68ab

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Light Sea Green** #20b2aa [harmony, pool: complementary] — Light Sea Green sits directly opposite #de68ab on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #de68ab: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #de68ab in 4 real palettes, including Meadow and Blush, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Blush (https://brandsweets.com/palettes/light#blush), Raycast (https://brandsweets.com/colors/brands/raycast), Airbnb (https://brandsweets.com/colors/brands/airbnb). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #de68ab: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #de68ab in 3 real palettes, including Sentry's brand system and Mercury's brand system, as the accent. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io), Mercury (https://brandsweets.com/colors/brands/mercury-com), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightskyblue
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #de68ab: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Crimson** #dc143c [pool] — Crimson is paired with #de68ab in two real palettes: Target : Expect More. Pay Less.'s brand system and The Ordinary's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #de68ab: two real palettes: Target : Expect More. Pay Less.'s brand system and Maybelline's brand system, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.15:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d2328d (4.58:1); AA: background → #292929 (4.62:1); AAA: text → #9f2369 (7.2:1)
- On black (#000000): 6.67:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e071b0 (7.16:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/de68ab-c19fae-67cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#de68ab" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
