# #ddf718

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ddf718`
- RGB: rgb(221, 247, 24)
- HSL: hsl(67, 93%, 53%)
- OKLCH: oklch(0.925 0.21 117.3)
- Relative luminance: 0.8196
- Nearest named color: Banana Flash (#eefe02, Δ 2.98) — https://brandsweets.com/colors/banana-flash
- Moods: vivid
- Page: https://brandsweets.com/colors/ddf718

## Tints & shades

- Tints (toward white): #e0f830, #e3f844, #e7f95d, #eafa70, #edfb89, #f0fb9d, #f4fcb5, #f7fdc9, #fbfee1, #fefff5
- Shades (toward black): #d2ec09, #bcd408, #a6bb07, #90a206, #7f8f05, #697604, #535e03, #3d4502, #272c02, #111401

## Harmonies

- Complementary: #3218f7
- Analogous: #f7a118, #6df718
- Triadic: #18ddf7, #f718dd
- Split-complementary: #186df7, #a118f7
- Tetradic: #18f7a1, #3218f7, #f7186d

## Colors that go with #ddf718

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Robinhood's brand system and Snapchat's brand system put Blue beside #ddf718, as the supporting colour. Seen in: Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com), Binance (https://brandsweets.com/colors/brands/binance-com), Bumble (https://brandsweets.com/colors/brands/bumble-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #ddf718 in 7 real palettes, including Ferrari's brand system and Lay's's brand system, as the lead colour. Seen in: Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Lay's (https://brandsweets.com/colors/brands/lays-com), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson
- **Red** #ff0000 [pool] — Red is paired with #ddf718 in 4 real palettes, including Heineken's brand system and Paddle's brand system, as the accent. Seen in: Heineken (https://brandsweets.com/colors/brands/heineken-com), Paddle (https://brandsweets.com/colors/brands/paddle-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/red
- **Taupe** #483c32 [pool] — Taupe is paired with #ddf718 in 5 real palettes, including Calvin Klein's brand system and Tommy Hilfiger's brand system, as the lead colour. Seen in: Calvin Klein (https://brandsweets.com/colors/brands/calvinklein-us), Tommy Hilfiger (https://brandsweets.com/colors/brands/tommy-com), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove). — https://brandsweets.com/colors/taupe
- **Plum** #dda0dd [harmony: complementary] — Plum sits directly opposite #ddf718 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/plum
- **Violet** #ee82ee [harmony, pool: split] — Violet is a split-complement of #ddf718: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #ddf718: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #ddf718: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/cornflowerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.21:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6d7b04 (4.68:1); AA: background → #696969 (4.55:1); AAA: text → #535e03 (7.07:1); AAA: background → #4d4d4d (7:1)
- On black (#000000): 17.39:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ddf718-b8bea2-4e83df-262d1f-f1eee9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ddf718" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
