# #ddadfa

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#ddadfa`
- RGB: rgb(221, 173, 250)
- HSL: hsl(277, 89%, 83%)
- OKLCH: oklch(0.817 0.117 312.3)
- Relative luminance: 0.5216
- Nearest named color: Mauve (#e0b0ff, Δ 1.038) — https://brandsweets.com/colors/mauve
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/ddadfa

## Tints & shades

- Tints (toward white): #e1b7fb, #e3bcfb, #e7c5fc, #e9cafc, #edd4fc, #efd8fd, #f3e2fd, #f5e7fe, #f9f1fe, #fbf5fe
- Shades (toward black): #cc87f8, #bc60f6, #ac39f3, #9c13f1, #880cd4, #6f0aae, #560887, #3e0660, #25033a, #0c0113

## Harmonies

- Complementary: #cbfaad
- Analogous: #b6adfa, #faadf1
- Triadic: #faddad, #adfadd
- Split-complementary: #f1faad, #adfab6
- Tetradic: #fab6ad, #cbfaad, #adf1fa

## Colors that go with #ddadfa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #ddadfa: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #ddadfa: 4 real palettes, including Calendly's brand system and Max's brand system, as the lead colour. Seen in: Calendly (https://brandsweets.com/colors/brands/calendly-com), Max (https://brandsweets.com/colors/brands/max-com), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue
- **Emerald Green** #50c878 [harmony, pool: split] — Emerald Green is a split-complement of #ddadfa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Supabase (https://brandsweets.com/colors/brands/supabase), Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Lavender Haze and Railway's brand system put Midnight Blue beside #ddadfa, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #ddadfa in 7 real palettes, including Blossom and Macaron, as the text colour against it. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Macaron (https://brandsweets.com/palettes/light#macaron), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Yellow Green** #9acd32 [harmony: complementary] — Yellow Green sits directly opposite #ddadfa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/yellowgreen
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #ddadfa in 3 real palettes, including Sephora's brand system and Telehealth, as the supporting colour. Seen in: Sephora (https://brandsweets.com/colors/brands/sephora-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com). — https://brandsweets.com/colors/royalblue
- **Slate Gray** #708090 [pool] — 3 real palettes, including Midnight Luxe and Dusty Blue put Slate Gray beside #ddadfa, as the supporting colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/slategray

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.84:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ac39f3 (4.53:1); AA: background → #4d4d4d (4.6:1); AAA: text → #840ccf (7.16:1); AAA: background → #303030 (7.18:1)
- On black (#000000): 11.43:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/ddadfa-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#ddadfa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.