# #dda1ed

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dda1ed`
- RGB: rgb(221, 161, 237)
- HSL: hsl(287, 68%, 78%)
- OKLCH: oklch(0.791 0.123 319)
- Relative luminance: 0.4698
- Nearest named color: plum (#dda0dd, Δ 2.274) — https://brandsweets.com/colors/plum
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/dda1ed

## Tints & shades

- Tints (toward white): #e0a9ef, #e3b2f0, #e6baf2, #e9c3f4, #ecccf5, #efd4f7, #f2ddf8, #f6e5fa, #f9eefc, #fcf6fd
- Shades (toward black): #d283e7, #c560e1, #ba43db, #aa27ce, #9121b0, #781c92, #5c156f, #431051, #27092f, #0e0311

## Harmonies

- Complementary: #b1eda1
- Analogous: #b6a1ed, #eda1d7
- Triadic: #eddda1, #a1eddd
- Split-complementary: #d7eda1, #a1edb6
- Tetradic: #edb6a1, #b1eda1, #a1d7ed

## Colors that go with #dda1ed

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #dda1ed on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Supabase (https://brandsweets.com/colors/brands/supabase), Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/emerald-green
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lavender Haze and Railway's brand system put Midnight Blue beside #dda1ed, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Taupe** #483c32 [pool] — Taupe is paired with #dda1ed in 6 real palettes, including Blossom and Macaron, as the text colour against it. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Macaron (https://brandsweets.com/palettes/light#macaron), Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Dark Khaki** #bdb76b [harmony, pool: split] — Dark Khaki is a split-complement of #dda1ed: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe). — https://brandsweets.com/colors/darkkhaki
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #dda1ed: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #dda1ed: 3 real palettes, including Calendly's brand system and Macaron, as the accent. Seen in: Calendly (https://brandsweets.com/colors/brands/calendly-com), Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/powderblue
- **Dark Turquoise** #00ced1 [harmony, pool: triadic] — Dark Turquoise completes a triad with #dda1ed — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/darkturquoise
- **Medium Aquamarine** #66cdaa [harmony: split] — Medium Aquamarine is a split-complement of #dda1ed: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumaquamarine

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.02:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b73ad9 (4.54:1); AA: background → #474747 (4.6:1); AAA: text → #8d21ab (7.15:1); AAA: background → #2b2b2b (7.01:1)
- On black (#000000): 10.4:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dda1ed-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dda1ed" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.