# #dd7393

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dd7393`
- RGB: rgb(221, 115, 147)
- HSL: hsl(342, 61%, 66%)
- OKLCH: oklch(0.685 0.136 2.1)
- Relative luminance: 0.2974
- Nearest named color: palevioletred (#db7093, Δ 0.823) — https://brandsweets.com/colors/palevioletred
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/dd7393

## Tints & shades

- Tints (toward white): #e0809d, #e38ca6, #e79cb3, #eaa9bc, #edb5c6, #f0c1cf, #f3ced9, #f7dee6, #faeaef, #fdf7f9
- Shades (toward black): #d75b80, #d1426d, #c12f5b, #a8294f, #902343, #771d38, #5e172c, #42101f, #290a13, #100408

## Harmonies

- Complementary: #73ddbd
- Analogous: #dd73c8, #dd8973
- Triadic: #93dd73, #7393dd
- Split-complementary: #73dd89, #73c8dd
- Tetradic: #c8dd73, #73ddbd, #8973dd

## Colors that go with #dd7393

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dd7393: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido), Harbour (https://brandsweets.com/palettes/cool#harbour), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #dd7393 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Dusk (https://brandsweets.com/palettes/cool#dusk), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lavender Haze and Monzo's brand system put Midnight Blue beside #dd7393, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Monzo (https://brandsweets.com/colors/brands/monzo-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Mustard Yellow** #ffdb58 [pool] — 5 real palettes, including Lido and Meadow put Mustard Yellow beside #dd7393, as the accent. Seen in: Lido (https://brandsweets.com/palettes/vivid#lido), Meadow (https://brandsweets.com/palettes/light#meadow), Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/mustard
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #dd7393 in 4 real palettes, including Roblox's brand system and Zed's brand system, as the lead colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), OktaOkta on YoutubeOkta on XOkta on LinkedIn (https://brandsweets.com/colors/brands/okta-com). — https://brandsweets.com/colors/royalblue
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #dd7393: 4 real palettes, including Resort and Polaroid, as the supporting colour. Seen in: Resort (https://brandsweets.com/palettes/light#resort), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Homestead (https://brandsweets.com/palettes/warm#homestead). — https://brandsweets.com/colors/sage-green
- **Taupe** #483c32 [pool] — Taupe is paired with #dd7393 in 14 real palettes, including Blush and Resort, as the text colour against it. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Resort (https://brandsweets.com/palettes/light#resort), Meadow (https://brandsweets.com/palettes/light#meadow), Raycast (https://brandsweets.com/colors/brands/raycast). — https://brandsweets.com/colors/taupe
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #dd7393: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Sourcegraph (https://brandsweets.com/colors/brands/sourcegraph-com). — https://brandsweets.com/colors/mediumseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.02:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d03e6a (4.59:1); AA: background → #2b2b2b (4.68:1); AAA: text → #a4284d (7.03:1)
- On black (#000000): 6.95:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #de7896 (7.23:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dd7393-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dd7393" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
