# #dd69c8

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dd69c8`
- RGB: rgb(221, 105, 200)
- HSL: hsl(311, 63%, 64%)
- OKLCH: oklch(0.69 0.183 334.8)
- Relative luminance: 0.2965
- Nearest named color: orchid (#da70d6, Δ 2.262) — https://brandsweets.com/colors/orchid
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/dd69c8

## Tints & shades

- Tints (toward white): #e076cc, #e486d3, #e693d7, #eaa4dd, #edb0e2, #f0bce6, #f4cded, #f7daf1, #faeaf7, #fdf7fc
- Shades (toward black): #d750bf, #d237b5, #bf2ba4, #a6268f, #8d2079, #741a64, #5b154e, #430f39, #2a0924, #11040e

## Harmonies

- Complementary: #69dd7f
- Analogous: #b869dd, #dd698e
- Triadic: #c8dd69, #69c8dd
- Split-complementary: #8edd69, #69ddb8
- Tetradic: #ddb869, #69dd7f, #698edd

## Colors that go with #dd69c8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #dd69c8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Yellow** #ffff00 [pool] — 3 real palettes, including Gumroad's brand system and JetBrains's brand system put Yellow beside #dd69c8, as the supporting colour. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #dd69c8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Dark Sea Green** #8fbc8f [harmony: split] — Dark Sea Green is a split-complement of #dd69c8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkseagreen
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #dd69c8: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Medium Purple** #9370db [harmony, pool: analogous] — Medium Purple is #dd69c8's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/mediumpurple
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #dd69c8 in two real palettes: Loom's brand system and Ubisoft's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #dd69c8 in two real palettes: Loom's brand system and Meadow, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.03:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #cc2eaf (4.59:1); AA: background → #2b2b2b (4.67:1); AAA: text → #9a2384 (7.12:1)
- On black (#000000): 6.93:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #de6ec9 (7.18:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dd69c8-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dd69c8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.