# #dd2283

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dd2283`
- RGB: rgb(221, 34, 131)
- HSL: hsl(329, 73%, 50%)
- OKLCH: oklch(0.596 0.227 356.2)
- Relative luminance: 0.1815
- Nearest named color: Benevolent Pink (#dd1188, Δ 1.545) — https://brandsweets.com/colors/benevolent-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/dd2283

## Tints & shades

- Tints (toward white): #e0388f, #e34f9b, #e660a5, #ea76b2, #ed8cbe, #f1a2cb, #f4b8d7, #f7cae1, #fae0ee, #fef6fa
- Shades (toward black): #c71f76, #b51c6b, #9f195e, #8d1654, #771347, #610f39, #4f0c2f, #390922, #280618, #12030a

## Harmonies

- Complementary: #22dd7c
- Analogous: #d922dd, #dd2226
- Triadic: #83dd22, #2283dd
- Split-complementary: #26dd22, #22ddd9
- Tetradic: #ddd922, #22dd7c, #2226dd

## Colors that go with #dd2283

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #dd2283: 7 real palettes, including Ulta Beauty's brand system and Maybelline's brand system, as the supporting colour. Seen in: Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Chase (https://brandsweets.com/colors/brands/chase-com), Costco (https://brandsweets.com/colors/brands/costco-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #dd2283 in 5 real palettes, including Tabloid and Night Market, as the accent. Seen in: Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Night Market (https://brandsweets.com/palettes/vivid#night-market), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Lay's (https://brandsweets.com/colors/brands/lays-com). — https://brandsweets.com/colors/gold
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #dd2283 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wendy's (https://brandsweets.com/colors/brands/wendys-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), NASCAR (https://brandsweets.com/colors/brands/nascar-com). — https://brandsweets.com/colors/steelblue
- **Taupe** #483c32 [pool] — Taupe is paired with #dd2283 in 6 real palettes, including Dunkin''s brand system and Airbnb's brand system, as the lead colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Airbnb (https://brandsweets.com/colors/brands/airbnb), AliExpress (https://brandsweets.com/colors/brands/aliexpress-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/taupe
- **Dark Cyan** #008b8b [harmony: complementary] — Dark Cyan sits directly opposite #dd2283 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkcyan
- **Forest Green** #228b22 [harmony, pool: split] — Forest Green is a split-complement of #dd2283: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dd2283: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/charcoal
- **Mustard Yellow** #ffdb58 [pool] — 3 real palettes, including Diner and Wells Fargo's brand system put Mustard Yellow beside #dd2283, as the accent. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Lay's (https://brandsweets.com/colors/brands/lays-com). — https://brandsweets.com/colors/mustard

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.53:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a81a63 (7.02:1)
- On black (#000000): 4.63:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e869aa (7.03:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dd2283-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dd2283" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
