# #dc98bb

A color — warm, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dc98bb`
- RGB: rgb(220, 152, 187)
- HSL: hsl(329, 49%, 73%)
- OKLCH: oklch(0.756 0.093 347.3)
- Relative luminance: 0.4126
- Nearest named color: Exotic Lilac (#d198b5, Δ 2.015) — https://brandsweets.com/colors/exotic-lilac
- Moods: warm, light, clean
- Page: https://brandsweets.com/colors/dc98bb

## Tints & shades

- Tints (toward white): #e0a4c3, #e2abc8, #e6b7cf, #e9bed4, #edcadc, #efd1e1, #f3dde8, #f6e4ed, #faf0f5, #fcf7fa
- Shades (toward black): #d37eaa, #ca6398, #c14987, #ab3b75, #943365, #7a2a53, #5f2141, #44172f, #2a0e1d, #0f050a

## Harmonies

- Complementary: #98dcb9
- Analogous: #db98dc, #dc989a
- Triadic: #bbdc98, #98bbdc
- Split-complementary: #9adc98, #98dcdb
- Tetradic: #dcdb98, #98dcb9, #989adc

## Colors that go with #dc98bb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dc98bb: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Canopy (https://brandsweets.com/palettes/cool#canopy), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Dark Sea Green** #8fbc8f [harmony, pool: complementary] — Dark Sea Green sits directly opposite #dc98bb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/darkseagreen
- **Copper** #b87333 [pool] — Designers have shipped Copper with #dc98bb: 4 real palettes, including Clean Beauty and Riverbed, as the accent. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Bramble (https://brandsweets.com/palettes/muted#bramble), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Casper Sleep's brand system and Railway's brand system put Midnight Blue beside #dc98bb, as the accent. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Railway (https://brandsweets.com/colors/brands/railway-app), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #dc98bb: 7 real palettes, including Macaron and Nursery, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery), Crypto.com (https://brandsweets.com/colors/brands/crypto-com), Stone (https://brandsweets.com/palettes/neutral#stone). — https://brandsweets.com/colors/powderblue
- **Slate Gray** #708090 [pool] — 8 real palettes, including Midnight Luxe and Greige put Slate Gray beside #dc98bb, as the supporting colour. Seen in: Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Greige (https://brandsweets.com/palettes/neutral#greige), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Graphite (https://brandsweets.com/palettes/technical#graphite). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #dc98bb in 19 real palettes, including Blossom and Meadow, as the text colour against it. Seen in: Blossom (https://brandsweets.com/palettes/light#blossom), Meadow (https://brandsweets.com/palettes/light#meadow), Macaron (https://brandsweets.com/palettes/light#macaron), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/taupe
- **Crimson** #dc143c [pool] — Crimson is paired with #dc98bb in 3 real palettes, including Target : Expect More. Pay Less.'s brand system and Casper Sleep's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Cartier (https://brandsweets.com/colors/brands/cartier-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.27:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c14987 (4.59:1); AA: background → #404040 (4.57:1); AAA: text → #943365 (7.19:1); AAA: background → #212121 (7.09:1)
- On black (#000000): 9.25:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dc98bb-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dc98bb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
