# #dc966a

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dc966a`
- RGB: rgb(220, 150, 106)
- HSL: hsl(23, 62%, 64%)
- OKLCH: oklch(0.733 0.103 52.6)
- Relative luminance: 0.3807
- Nearest named color: Blushing Rose (#e09b81, Δ 2.867) — https://brandsweets.com/colors/blushing-rose
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/dc966a

## Tints & shades

- Tints (toward white): #df9f77, #e3aa87, #e6b394, #eabfa4, #edc8b1, #efd0bd, #f3dccd, #f6e5da, #faf0ea, #fdf9f7
- Shades (toward black): #d68451, #d07339, #be642d, #a55727, #8c4a21, #743d1b, #5b3015, #422310, #29160a, #110904

## Harmonies

- Complementary: #6ab0dc
- Analogous: #dc6a78, #dccf6a
- Triadic: #6adc96, #966adc
- Split-complementary: #6adccf, #6a78dc
- Tetradic: #78dc6a, #6ab0dc, #cf6adc

## Colors that go with #dc966a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dc966a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Canopy (https://brandsweets.com/palettes/cool#canopy), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: complementary] — Deep Sky Blue sits directly opposite #dc966a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Elastic (https://brandsweets.com/colors/brands/elastic-co), Learning App (https://brandsweets.com/palettes/playful#learning-app), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Amber** #ffbf00 [pool] — Amber is paired with #dc966a in 4 real palettes, including Beach Hut and Ahrefs's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/amber
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #dc966a: 6 real palettes, including Paper & Pine and Open House, as the supporting colour. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Open House (https://brandsweets.com/palettes/clean#open-house), Estate (https://brandsweets.com/palettes/luxury#estate), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Forest Floor and Woodsmoke put Champagne beside #dc966a, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Chocolate** #d2691e [pool] — Chocolate shows up next to #dc966a in 4 real palettes, including Wellness and Postman's brand system, as the accent. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Postman (https://brandsweets.com/colors/brands/postman-com), Homestead (https://brandsweets.com/palettes/warm#homestead), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market). — https://brandsweets.com/colors/chocolate
- **Copper** #b87333 [pool] — Designers have shipped Copper with #dc966a: 5 real palettes, including Bakery and Bramble, as the accent. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Bramble (https://brandsweets.com/palettes/muted#bramble), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #dc966a in 6 real palettes, including Retro Pop and Casper Sleep's brand system, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.44:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b25e2a (4.64:1); AA: background → #3b3b3b (4.59:1); AAA: text → #884820 (7.01:1); AAA: background → #1a1a1a (7.14:1)
- On black (#000000): 8.61:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dc966a-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dc966a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.