# #dc508b

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dc508b`
- RGB: rgb(220, 80, 139)
- HSL: hsl(335, 67%, 59%)
- OKLCH: oklch(0.635 0.183 357.6)
- Relative luminance: 0.2282
- Nearest named color: Flirty Rose (#d65e93, Δ 2.593) — https://brandsweets.com/colors/flirty-rose
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/dc508b

## Tints & shades

- Tints (toward white): #e06196, #e372a1, #e784ad, #ea95b8, #eda6c3, #f0b2cc, #f3c3d7, #f7d4e3, #fae5ee, #fdf6f9
- Shades (toward black): #d83b7d, #cc286d, #b72461, #9e1f54, #881b48, #6f163b, #591230, #400d22, #2b0817, #110309

## Harmonies

- Complementary: #50dca2
- Analogous: #dc50d1, #dc5c50
- Triadic: #8bdc50, #508bdc
- Split-complementary: #50dc5c, #50d1dc
- Tetradic: #d1dc50, #50dca2, #5c50dc

## Colors that go with #dc508b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #dc508b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dc508b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Lido (https://brandsweets.com/palettes/vivid#lido), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #dc508b in 6 real palettes, including Snyk's brand system and The Ordinary's brand system, as the supporting colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #dc508b: 6 real palettes, including Maybelline's brand system and Ulta Beauty's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Costco (https://brandsweets.com/colors/brands/costco-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #dc508b in 4 real palettes, including Tequila Sunrise and Tabloid, as the accent. Seen in: Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Night Market (https://brandsweets.com/palettes/vivid#night-market), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/gold
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #dc508b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Sourcegraph (https://brandsweets.com/colors/brands/sourcegraph-com), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Lavender Haze and Marvel's brand system put Midnight Blue beside #dc508b, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Marvel (https://brandsweets.com/colors/brands/marvel-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #dc508b in 4 real palettes, including Ubisoft's brand system and Roblox's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.77:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d73377 (4.54:1); AA: background → #1c1c1c (4.51:1); AAA: text → #a62158 (7.05:1)
- On black (#000000): 5.56:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e372a1 (7.19:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dc508b-c49ca8-62cb6d-2d201f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dc508b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.