# #dc507f

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dc507f`
- RGB: rgb(220, 80, 127)
- HSL: hsl(340, 67%, 59%)
- OKLCH: oklch(0.631 0.179 3)
- Relative luminance: 0.2249
- Nearest named color: Blush d’Amour (#de5d83, Δ 2.484) — https://brandsweets.com/colors/blush-damour
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/dc507f

## Tints & shades

- Tints (toward white): #e0618c, #e37298, #e784a5, #ea95b1, #eda6bd, #f0b2c7, #f3c3d3, #f7d4e0, #fae5ec, #fdf6f9
- Shades (toward black): #d83b70, #cc285f, #b72455, #9e1f49, #881b3f, #6f1633, #59122a, #400d1e, #2b0814, #110308

## Harmonies

- Complementary: #50dcae
- Analogous: #dc50c5, #dc6850
- Triadic: #7fdc50, #507fdc
- Split-complementary: #50dc68, #50c5dc
- Tetradic: #c5dc50, #50dcae, #6850dc

## Colors that go with #dc507f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dc507f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Audi (https://brandsweets.com/colors/brands/audi-com), Lido (https://brandsweets.com/palettes/vivid#lido), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #dc507f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Alpine (https://brandsweets.com/palettes/cool#alpine), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/cadetblue
- **Blue** #0000ff [pool] — 4 real palettes, including Dunkin''s brand system and Monzo's brand system put Blue beside #dc507f, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Monzo (https://brandsweets.com/colors/brands/monzo-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Doordash (https://brandsweets.com/colors/brands/doordash-com). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #dc507f: 11 real palettes, including Costco's brand system and Maybelline's brand system, as the supporting colour. Seen in: Costco (https://brandsweets.com/colors/brands/costco-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), ElevenLabs (https://brandsweets.com/colors/brands/elevenlabs-io). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #dc507f: 4 real palettes, including Google's brand system and JetBrains's brand system, as the lead colour. Seen in: Google (https://brandsweets.com/colors/brands/google-com), JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Figma (https://brandsweets.com/colors/brands/figma), Databricks (https://brandsweets.com/colors/brands/databricks-com). — https://brandsweets.com/colors/dodgerblue
- **Gold** #ffd700 [pool] — Gold shows up next to #dc507f in 6 real palettes, including Tequila Sunrise and Tabloid, as the accent. Seen in: Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Tabloid (https://brandsweets.com/palettes/editorial#tabloid), Lay's (https://brandsweets.com/colors/brands/lays-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/gold
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #dc507f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: DuckDuckGo (https://brandsweets.com/colors/brands/duckduckgo-com), Sourcegraph (https://brandsweets.com/colors/brands/sourcegraph-com), Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Marvel's brand system and Casper Sleep's brand system put Midnight Blue beside #dc507f, as the supporting colour. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.82:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d7376c (4.51:1); AA: background → #1a1a1a (4.56:1); AAA: text → #a6214d (7.13:1)
- On black (#000000): 5.5:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e37298 (7.13:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dc507f-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dc507f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
