# #dc4c41

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dc4c41`
- RGB: rgb(220, 76, 65)
- HSL: hsl(4, 69%, 56%)
- OKLCH: oklch(0.613 0.182 28)
- Relative luminance: 0.2077
- Nearest named color: Bacon Strips (#df3f32, Δ 2.024) — https://brandsweets.com/colors/bacon-strips
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/dc4c41

## Tints & shades

- Tints (toward white): #df5c53, #e36c64, #e68179, #ea918b, #eda19c, #f0b2ad, #f3c2be, #f7d6d4, #fae7e5, #fdf7f6
- Shades (toward black): #d8372c, #c62f24, #ac2920, #97241c, #811f18, #6c1a14, #561510, #3c0e0b, #270907, #110403

## Harmonies

- Complementary: #41d2dc
- Analogous: #dc4184, #dc9941
- Triadic: #41dc4c, #4c41dc
- Split-complementary: #41dc99, #4184dc
- Tetradic: #84dc41, #41d2dc, #9941dc

## Colors that go with #dc4c41

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dc4c41: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Audi (https://brandsweets.com/colors/brands/audi-com), IHG (https://brandsweets.com/colors/brands/ihg-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #dc4c41 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Zed (https://brandsweets.com/colors/brands/zed-dev), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com). — https://brandsweets.com/colors/royalblue
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #dc4c41 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Netflix (https://brandsweets.com/colors/brands/netflix), Coinbase (https://brandsweets.com/colors/brands/coinbase), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #dc4c41: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Launch Orange (https://brandsweets.com/palettes/bold#launch-orange), Wendy's (https://brandsweets.com/colors/brands/wendys-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #dc4c41 in 7 real palettes, including Google's brand system and McDonald's's brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Wired (https://brandsweets.com/colors/brands/wired-com), Ember (https://brandsweets.com/palettes/bold#ember). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 9 real palettes, including Doordash's brand system and Glossier's brand system put Blue beside #dc4c41, as the accent. Seen in: Doordash (https://brandsweets.com/colors/brands/doordash-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #dc4c41: 4 real palettes, including Diner and Alpine, as the supporting colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Alpine (https://brandsweets.com/palettes/cool#alpine), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #dc4c41: 6 real palettes, including NASA's brand system and Walgreens's brand system, as the lead colour. Seen in: NASA (https://brandsweets.com/colors/brands/nasa-gov), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Tide (https://brandsweets.com/colors/brands/tide-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/cobalt

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.08:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d93b30 (4.55:1); AA: background → #141414 (4.52:1); AAA: text → #a8281f (7.03:1)
- On black (#000000): 5.15:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e4746c (7.01:1)

## Brands using this color

- **Notion** — danger #d44c47 (Δ 1.667) — https://brandsweets.com/colors/brands/notion
- **Todoist** — secondary #e34432 (Δ 1.823) — https://brandsweets.com/colors/brands/todoist-com
- **Todoist** — primary #e44434 (Δ 1.85) — https://brandsweets.com/colors/brands/todoist-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dc4c41-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dc4c41" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.