# #dc18a2

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dc18a2`
- RGB: rgb(220, 24, 162)
- HSL: hsl(318, 80%, 48%)
- OKLCH: oklch(0.603 0.246 344.8)
- Relative luminance: 0.1848
- Nearest named color: Aphroditean Fuchsia (#dd14ab, Δ 1.439) — https://brandsweets.com/colors/aphroditean-fuchsia
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/dc18a2

## Tints & shades

- Tints (toward white): #e727ae, #ea3eb6, #ec55bf, #ef6cc8, #f183d0, #f49ad9, #f6b1e2, #f9c8ea, #fbdff3, #fef6fc
- Shades (toward black): #ca1694, #b31483, #a11276, #8a0f65, #770d58, #650b4a, #4e0939, #3c072c, #25041b, #12020d

## Harmonies

- Complementary: #18dc53
- Analogous: #b518dc, #dc1840
- Triadic: #a2dc18, #18a2dc
- Split-complementary: #40dc18, #18dcb5
- Tetradic: #dcb518, #18dc53, #1840dc

## Colors that go with #dc18a2

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #dc18a2 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dc18a2: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #dc18a2: 3 real palettes, including Maybelline's brand system and Hasbro's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com). — https://brandsweets.com/colors/denim
- **Dark Cyan** #008b8b [harmony: split] — Dark Cyan is a split-complement of #dc18a2: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkcyan
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #dc18a2: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #dc18a2's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #dc18a2, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #dc18a2, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.47:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d8189e (4.62:1); AA: background → #050505 (4.56:1); AAA: text → #a51279 (7.09:1)
- On black (#000000): 4.7:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #ee63c4 (7.22:1)

## Brands using this color

- **The Ordinary** — accent #dc049b (Δ 1.212) — https://brandsweets.com/colors/brands/theordinary-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dc18a2-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dc18a2" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.