# Datadog Text (#212529)

A brand color — cool, muted, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#212529`
- RGB: rgb(33, 37, 41)
- HSL: hsl(210, 11%, 15%)
- OKLCH: oklch(0.262 0.009 248.2)
- Relative luminance: 0.0181
- Name: Datadog Text (`datadog-text`, source: brand, brand: datadoghq-com)
- Moods: cool, muted, dark, luxury, bold
- Page: https://brandsweets.com/colors/datadog-text

## Tints & shades

- Tints (toward white): #343b41, #49525b, #5b6671, #6d7a88, #85919d, #9ca6b0, #b3bac2, #c9cfd4, #e3e6e8, #f9fafa
- Shades (toward black): #202428, #1e2125, #1b1f22, #191c1f, #171a1c, #121417, #101214, #0e0f11, #0b0d0e, #090a0b

## Harmonies

- Complementary: #2a2622
- Analogous: #222a2a, #22222a
- Triadic: #2a2226, #262a22
- Split-complementary: #2a2222, #2a2a22
- Tetradic: #2a222a, #2a2622, #222a22

## Colors that go with Datadog Text

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against Datadog Text without the hard edge of pure #000. Seen in: Boeing (https://brandsweets.com/colors/brands/boeing-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with Datadog Text in 18 real palettes, including Wikipedia's brand system and McDonald's's brand system, as the accent. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Google (https://brandsweets.com/colors/brands/google-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 24 real palettes, including Rolex's brand system and Readymag's brand system put Blue beside Datadog Text, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [pool] — Blue Violet is paired with Datadog Text in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour. Seen in: ClickUp (https://brandsweets.com/colors/brands/clickup-com), Yahoo (https://brandsweets.com/colors/brands/yahoo-com), Prepare your taste buds... (https://brandsweets.com/colors/brands/grubhub-com), Klarna US (https://brandsweets.com/colors/brands/klarna-com). — https://brandsweets.com/colors/blueviolet
- **Blush Pink** #e8b4b8 [pool] — 7 real palettes, including Graphite Mono and Rain Garden put Blush Pink beside Datadog Text, as the accent. Seen in: Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden), Blush (https://brandsweets.com/palettes/light#blush), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/blush-pink
- **Brown** #a52a2a [pool] — 5 real palettes, including Typewriter and Woodsmoke put Brown beside Datadog Text, as the accent. Seen in: Typewriter (https://brandsweets.com/palettes/editorial#typewriter), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), State Farm (https://brandsweets.com/colors/brands/statefarm-com), Garnet (https://brandsweets.com/palettes/warm#garnet). — https://brandsweets.com/colors/brown
- **Burlywood** #deb887 [pool] — Burlywood is paired with Datadog Text in 6 real palettes, including Chalkboard and Kiln, as the lead colour. Seen in: Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Kiln (https://brandsweets.com/palettes/dark#kiln), Coastal (https://brandsweets.com/palettes/cool#coastal), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/burlywood
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with Datadog Text: 10 real palettes, including Dusk and SoFi's brand system, as the supporting colour. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), SoFi (https://brandsweets.com/colors/brands/sofi-com), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/cadetblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.43:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.36:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #6b7885 (4.65:1); AA: background → #8c8c8c (4.59:1); AAA: text → #8e99a4 (7.24:1); AAA: background → #b0b0b0 (7.11:1)

## Brands using this color

- **7-Eleven** — primary #212529 — https://brandsweets.com/colors/brands/7-eleven-com
- **7-Eleven** — text #212529 — https://brandsweets.com/colors/brands/7-eleven-com
- **AMD** — primary #212529 — https://brandsweets.com/colors/brands/amd-com
- **AMD** — text #212529 — https://brandsweets.com/colors/brands/amd-com
- **Boeing** — text #212529 — https://brandsweets.com/colors/brands/boeing-com
- **Calvin Klein** — primary #212529 — https://brandsweets.com/colors/brands/calvinklein-us
- **Calvin Klein** — text #212529 — https://brandsweets.com/colors/brands/calvinklein-us
- **Datadog** — text #212529 — https://brandsweets.com/colors/brands/datadoghq-com
- **Tommy Hilfiger** — primary #212529 — https://brandsweets.com/colors/brands/tommy-com
- **Tommy Hilfiger** — text #212529 — https://brandsweets.com/colors/brands/tommy-com
- **Trader Joe's** — primary #212529 — https://brandsweets.com/colors/brands/traderjoes-com
- **Trader Joe's** — text #212529 — https://brandsweets.com/colors/brands/traderjoes-com
- **Zed** — text #242529 (Δ 0.526) — https://brandsweets.com/colors/brands/zed-dev
- **GitHub** — text #1f2328 (Δ 0.812) — https://brandsweets.com/colors/brands/github
- **Subaru** — text #1d252c (Δ 0.832) — https://brandsweets.com/colors/brands/subaru-com
- **American Eagle** — primary #24272a (Δ 0.914) — https://brandsweets.com/colors/brands/ae-com
- **American Eagle** — text #24272a (Δ 0.914) — https://brandsweets.com/colors/brands/ae-com
- **Retool** — primary #242424 (Δ 0.966) — https://brandsweets.com/colors/brands/retool-com
- **AT&T** — primary #1d2329 (Δ 1.049) — https://brandsweets.com/colors/brands/att-com
- **AT&T** — text #1d2329 (Δ 1.049) — https://brandsweets.com/colors/brands/att-com
- **Chevrolet** — primary #262626 (Δ 1.152) — https://brandsweets.com/colors/brands/chevrolet-com
- **Chevrolet** — text #262626 (Δ 1.152) — https://brandsweets.com/colors/brands/chevrolet-com
- **Cloudflare** — text #262626 (Δ 1.152) — https://brandsweets.com/colors/brands/cloudflare
- **Obsidian** — text #262626 (Δ 1.152) — https://brandsweets.com/colors/brands/obsidian-md
- **Svelte** — text #262626 (Δ 1.152) — https://brandsweets.com/colors/brands/svelte-dev
- **Vodafone** — text #25282b (Δ 1.315) — https://brandsweets.com/colors/brands/vodafone-com
- **Acer** — text #222222 (Δ 1.388) — https://brandsweets.com/colors/brands/acer-com
- **Airbnb** — text #222222 (Δ 1.388) — https://brandsweets.com/colors/brands/airbnb
- **AliExpress** — primary #222222 (Δ 1.388) — https://brandsweets.com/colors/brands/aliexpress-com
- **AliExpress** — text #222222 (Δ 1.388) — https://brandsweets.com/colors/brands/aliexpress-com
- **Nikon** — primary #222222 (Δ 1.388) — https://brandsweets.com/colors/brands/nikon-com
- **Nikon** — text #222222 (Δ 1.388) — https://brandsweets.com/colors/brands/nikon-com
- **Wikipedia** — primary #202122 (Δ 1.658) — https://brandsweets.com/colors/brands/wikipedia-org
- **Wikipedia** — text #202122 (Δ 1.658) — https://brandsweets.com/colors/brands/wikipedia-org
- **Qatar Airways** — primary #1f212b (Δ 1.666) — https://brandsweets.com/colors/brands/qatarairways-com
- **Qatar Airways** — text #1f212b (Δ 1.666) — https://brandsweets.com/colors/brands/qatarairways-com
- **Cohere** — text #212121 (Δ 1.719) — https://brandsweets.com/colors/brands/cohere-com
- **Postman** — text #212121 (Δ 1.719) — https://brandsweets.com/colors/brands/postman-com
- **Rolex** — text #212121 (Δ 1.719) — https://brandsweets.com/colors/brands/rolex-com
- **SoFi** — primary #212121 (Δ 1.719) — https://brandsweets.com/colors/brands/sofi-com
- **SoFi** — text #212121 (Δ 1.719) — https://brandsweets.com/colors/brands/sofi-com
- **Readymag** — text #282828 (Δ 1.755) — https://brandsweets.com/colors/brands/readymag-com
- **YouTube** — secondary #282828 (Δ 1.755) — https://brandsweets.com/colors/brands/youtube-com
- **Nespresso** — primary #1f2533 (Δ 1.919) — https://brandsweets.com/colors/brands/nespresso-com
- **Superhuman** — text #292827 (Δ 1.945) — https://brandsweets.com/colors/brands/superhuman-com
- **Todoist** — text #25221e (Δ 1.99) — https://brandsweets.com/colors/brands/todoist-com

## Curated palettes containing it

- **Crayon Box** (playful, vivid, friendly) — #ff5e5b, #00cecb, #ffed66, #ffffff, #222222 — Red, teal and yellow at crayon saturation — joyful, but on white with black type so it stays readable for grown-ups. — tool: https://brandsweets.com/palettes/new/ff5e5b-00cecb-ffed66-ffffff-222222 — collection: https://brandsweets.com/palettes/playful
- **Dusk** (cool, muted, elegant) — #4b5d8a, #8b97b3, #c07a4e, #eef0f4, #1f2430 — Slate blue with a copper accent — calm, professional, slightly editorial; suits consultancies and journals. — tool: https://brandsweets.com/palettes/new/4b5d8a-8b97b3-c07a4e-eef0f4-1f2430 — collection: https://brandsweets.com/palettes/cool
- **Paper & Pine** (minimal, cool, clean, muted) — #1f4d3a, #8aa39b, #d98c3f, #f7f7f4, #1c2321 — Deep pine on paper-white with a marmalade accent — a quiet, sustainable-brand palette that isn't beige. — tool: https://brandsweets.com/palettes/new/1f4d3a-8aa39b-d98c3f-f7f7f4-1c2321 — collection: https://brandsweets.com/palettes/minimal
- **Graphite Mono** (monochrome, neutral, minimal, modern) — #222222, #767676, #bdbdbd, #fafafa, #111111 — Five greys, no hue — the true monochrome; the accent is a lighter grey, so hierarchy comes from weight and size alone. — tool: https://brandsweets.com/palettes/new/222222-767676-bdbdbd-fafafa-111111 — collection: https://brandsweets.com/palettes/monochrome

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/212529-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#212529" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.