# #dadd4b

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#dadd4b`
- RGB: rgb(218, 221, 75)
- HSL: hsl(61, 68%, 58%)
- OKLCH: oklch(0.869 0.163 110.5)
- Relative luminance: 0.6713
- Nearest named color: Bitter Lemon (#d2db32, Δ 2.001) — https://brandsweets.com/colors/bitter-lemon
- Moods: vivid
- Page: https://brandsweets.com/colors/dadd4b

## Tints & shades

- Tints (toward white): #dee05c, #e1e36d, #e5e77e, #e8ea90, #eceda1, #eff0b2, #f3f4c3, #f6f7d4, #fafae5, #fdfdf6
- Shades (toward black): #d6d936, #c7c926, #b2b422, #989a1d, #838519, #6e6f15, #555610, #3f400c, #262707, #111103

## Harmonies

- Complementary: #4d4bdd
- Analogous: #dd964b, #91dd4b
- Triadic: #4bdadd, #dd4bda
- Split-complementary: #4b91dd, #964bdd
- Tetradic: #4bdd96, #4d4bdd, #dd4b91

## Colors that go with #dadd4b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #dadd4b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lido (https://brandsweets.com/palettes/vivid#lido), Coastal (https://brandsweets.com/palettes/cool#coastal), Lagoon (https://brandsweets.com/palettes/vivid#lagoon). — https://brandsweets.com/colors/charcoal
- **Deep Sky Blue** #00bfff [harmony, pool: split] — Deep Sky Blue is a split-complement of #dadd4b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mistral AI (https://brandsweets.com/colors/brands/mistral-ai). — https://brandsweets.com/colors/deepskyblue
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #dadd4b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — 4 real palettes, including Binance's brand system and Bumble's brand system put Blue beside #dadd4b, as the accent. Seen in: Binance (https://brandsweets.com/colors/brands/binance-com), Bumble (https://brandsweets.com/colors/brands/bumble-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #dadd4b: 4 real palettes, including NBA's brand system and Ahrefs's brand system, as the accent. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #dadd4b in 8 real palettes, including Lay's's brand system and Diner, as the accent. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Diner (https://brandsweets.com/palettes/vivid#diner), Tequila Sunrise (https://brandsweets.com/palettes/vivid#tequila-sunrise), Tabloid (https://brandsweets.com/palettes/editorial#tabloid). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #dadd4b: 7 real palettes, including Ikea's brand system and LEGO's brand system, as the accent. Seen in: Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), FIFA (https://brandsweets.com/colors/brands/fifa-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #dadd4b: 5 real palettes, including Miro's brand system and Star Wars's brand system, as the accent. Seen in: Miro (https://brandsweets.com/colors/brands/miro-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com), Google (https://brandsweets.com/colors/brands/google-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.46:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #767817 (4.7:1); AA: background → #5c5c5c (4.59:1); AAA: text → #595a11 (7.25:1); AAA: background → #404040 (7.12:1)
- On black (#000000): 14.43:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/dadd4b-babea2-4e92df-272d1f-f1ede9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#dadd4b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.