# #da7e52

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da7e52`
- RGB: rgb(218, 126, 82)
- HSL: hsl(19, 65%, 59%)
- OKLCH: oklch(0.685 0.129 45.5)
- Relative luminance: 0.3044
- Nearest named color: Terracotta (#e2725b, Δ 3.453) — https://brandsweets.com/colors/terracotta
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/da7e52

## Tints & shades

- Tints (toward white): #de8a63, #e29774, #e5a385, #e9b096, #ecbda7, #efc6b3, #f3d3c4, #f6dfd5, #faece6, #fdf9f7
- Shades (toward black): #d66e3d, #ca5d2b, #b55426, #9c4821, #873e1d, #6d3217, #582913, #3f1d0d, #2a1309, #110804

## Harmonies

- Complementary: #52afda
- Analogous: #da526b, #dac152
- Triadic: #52da7e, #7e52da
- Split-complementary: #52dac1, #526bda
- Tetradic: #6bda52, #52afda, #c152da

## Colors that go with #da7e52

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #da7e52 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Dusk (https://brandsweets.com/palettes/cool#dusk), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #da7e52: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Harbour (https://brandsweets.com/palettes/cool#harbour), Hermès (https://brandsweets.com/colors/brands/hermes-com), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #da7e52 in 6 real palettes, including Maple and Ember, as the accent. Seen in: Maple (https://brandsweets.com/palettes/warm#maple), Ember (https://brandsweets.com/palettes/bold#ember), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 7 real palettes, including Sketch's brand system and Lexus's brand system put Blue beside #da7e52, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Lexus (https://brandsweets.com/colors/brands/lexus-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Burlywood** #deb887 [pool] — Burlywood is paired with #da7e52 in 4 real palettes, including Kiln and Coffee Bar, as the accent. Seen in: Kiln (https://brandsweets.com/palettes/dark#kiln), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Woodsmoke and Coffee Bar put Champagne beside #da7e52, as that palette's text colour. Seen in: Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/champagne
- **Cornflower Blue** #6495ed [harmony, pool: split] — Cornflower Blue is a split-complement of #da7e52: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #da7e52 in 5 real palettes, including Burger King's brand system and Target : Expect More. Pay Less.'s brand system, as the lead colour. Seen in: Burger King (https://brandsweets.com/colors/brands/bk-com), Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.96:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #bd5728 (4.61:1); AA: background → #2e2e2e (4.58:1); AAA: text → #8f421e (7.08:1); AAA: background → #000000 (7.09:1)
- On black (#000000): 7.09:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Anthropic** — primary #d97757 (Δ 1.96) — https://brandsweets.com/colors/brands/anthropic
- **Anthropic** — accent #d97757 (Δ 1.96) — https://brandsweets.com/colors/brands/anthropic

## Curated palettes containing it

- **Kiln** (earthy, dark, warm) — #d17f4a, #9c8b7a, #e7c9a1, #2a221d, #f3ebe1 — Fired clay and ash on a dark umber — the earthy dark mode; warm enough that the dark surface reads as material, not void. — tool: https://brandsweets.com/palettes/new/d17f4a-9c8b7a-e7c9a1-2a221d-f3ebe1 — collection: https://brandsweets.com/palettes/earthy

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da7e52-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da7e52" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
