# #da7ccd

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da7ccd`
- RGB: rgb(218, 124, 205)
- HSL: hsl(308, 56%, 67%)
- OKLCH: oklch(0.715 0.154 332.3)
- Relative luminance: 0.3373
- Nearest named color: orchid (#da70d6, Δ 3.243) — https://brandsweets.com/colors/orchid
- Moods: warm
- Page: https://brandsweets.com/colors/da7ccd

## Tints & shades

- Tints (toward white): #dd88d2, #e194d6, #e4a0db, #e7abdf, #ecbbe5, #efc7ea, #f3d3ee, #f6dff3, #f9ebf7, #fdf7fc
- Shades (toward black): #d364c4, #cb48ba, #bf36ad, #a72f97, #8f2881, #732168, #5b1a53, #44133d, #280b24, #10040e

## Harmonies

- Complementary: #7cda88
- Analogous: #b77cda, #da7c9e
- Triadic: #cdda7c, #7ccdda
- Split-complementary: #9eda7c, #7cdab7
- Tetradic: #dab77c, #7cda88, #7c9eda

## Colors that go with #da7ccd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #da7ccd in 4 real palettes, including Meadow and Obsidian's brand system, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Blossom (https://brandsweets.com/palettes/light#blossom), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/taupe
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #da7ccd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #da7ccd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #da7ccd: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #da7ccd in 3 real palettes, including Meadow and Obsidian's brand system, as the lead colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #da7ccd in 3 real palettes, including Netlify's brand system and Mercury's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #da7ccd in two real palettes: Lavender Haze and Obsidian's brand system, as the lead colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumslateblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #da7ccd in two real palettes: Loom's brand system and Sephora's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Sephora (https://brandsweets.com/colors/brands/sephora-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.71:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c738b4 (4.51:1); AA: background → #333333 (4.66:1); AAA: text → #932a85 (7.22:1); AAA: background → #0f0f0f (7.07:1)
- On black (#000000): 7.75:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da7ccd-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da7ccd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
