# #da77c9

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da77c9`
- RGB: rgb(218, 119, 201)
- HSL: hsl(310, 57%, 66%)
- OKLCH: oklch(0.706 0.159 333.8)
- Relative luminance: 0.3232
- Nearest named color: orchid (#da70d6, Δ 2.757) — https://brandsweets.com/colors/orchid
- Moods: warm
- Page: https://brandsweets.com/colors/da77c9

## Tints & shades

- Tints (toward white): #dd83ce, #e08fd3, #e59fd9, #e8abde, #ebb7e3, #efc3e7, #f2cfec, #f6dff2, #faebf7, #fdf7fc
- Shades (toward black): #d35fc0, #cd47b6, #bc34a5, #a42d90, #8c267b, #742066, #5c1951, #401238, #280b23, #10040e

## Harmonies

- Complementary: #77da87
- Analogous: #b977da, #da7798
- Triadic: #c9da77, #77c9da
- Split-complementary: #98da77, #77dab9
- Tetradic: #dab977, #77da87, #7798da

## Colors that go with #da77c9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #da77c9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Taupe** #483c32 [pool] — Taupe is paired with #da77c9 in 4 real palettes, including Meadow and Loom's brand system, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/taupe
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #da77c9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #da77c9: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #da77c9 in 3 real palettes, including Meadow and Obsidian's brand system, as the lead colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #da77c9 in 3 real palettes, including Netlify's brand system and Mercury's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Dark Sea Green** #8fbc8f [harmony: split] — Dark Sea Green is a split-complement of #da77c9: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkseagreen
- **Gold** #ffd700 [pool] — Gold shows up next to #da77c9 in two real palettes: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom's brand system and Night Market, as the supporting colour. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.81:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c837b0 (4.54:1); AA: background → #303030 (4.69:1); AAA: text → #942982 (7.24:1); AAA: background → #0a0a0a (7.04:1)
- On black (#000000): 7.46:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da77c9-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da77c9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.