# #da72c1

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da72c1`
- RGB: rgb(218, 114, 193)
- HSL: hsl(314, 58%, 65%)
- OKLCH: oklch(0.696 0.161 337)
- Relative luminance: 0.3079
- Nearest named color: orchid (#da70d6, Δ 3.285) — https://brandsweets.com/colors/orchid
- Moods: warm
- Page: https://brandsweets.com/colors/da72c1

## Tints & shades

- Tints (toward white): #dd7ec7, #e18ece, #e49ad3, #e7a6d8, #ecb6df, #efc3e5, #f2cfea, #f5dbef, #faebf6, #fdf7fb
- Shades (toward black): #d35ab7, #cd42ac, #bd329d, #a52c89, #8d2575, #711e5d, #591849, #401135, #280b21, #10040d

## Harmonies

- Complementary: #72da8a
- Analogous: #be72da, #da728e
- Triadic: #c1da72, #72c1da
- Split-complementary: #8eda72, #72dabe
- Tetradic: #dabe72, #72da8a, #728eda

## Colors that go with #da72c1

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #da72c1 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Taupe** #483c32 [pool] — Taupe is paired with #da72c1 in 4 real palettes, including Meadow and Loom's brand system, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Loom (https://brandsweets.com/colors/brands/loom-com), Blossom (https://brandsweets.com/palettes/light#blossom), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #da72c1: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #da72c1 in 3 real palettes, including Netlify's brand system and Mercury's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #da72c1: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Dark Sea Green** #8fbc8f [harmony: split] — Dark Sea Green is a split-complement of #da72c1: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkseagreen
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #da72c1 in two real palettes: Meadow and Obsidian's brand system, as the lead colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/emerald-green
- **Medium Purple** #9370db [harmony, pool: analogous] — Medium Purple is #da72c1's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/mediumpurple

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.93:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c936a7 (4.6:1); AA: background → #2e2e2e (4.63:1); AAA: text → #99297f (7.05:1); AAA: background → #030303 (7.03:1)
- On black (#000000): 7.16:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da72c1-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da72c1" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.