# #da4ed7

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da4ed7`
- RGB: rgb(218, 78, 215)
- HSL: hsl(301, 65%, 58%)
- OKLCH: oklch(0.662 0.231 328.7)
- Relative luminance: 0.2526
- Nearest named color: Barbiecore (#e15acb, Δ 3.496) — https://brandsweets.com/colors/barbiecore
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/da4ed7

## Tints & shades

- Tints (toward white): #dd5fdb, #e170df, #e481e3, #e892e6, #eba2ea, #efb3ee, #f3c4f2, #f6d5f6, #fae6f9, #fdf7fd
- Shades (toward black): #d539d2, #c62ac3, #b125ae, #972095, #821c81, #6d176c, #541253, #3f0d3e, #260825, #110411

## Harmonies

- Complementary: #4eda51
- Analogous: #964eda, #da4e92
- Triadic: #d7da4e, #4ed7da
- Split-complementary: #92da4e, #4eda96
- Tetradic: #da964e, #4eda51, #4e92da

## Colors that go with #da4ed7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #da4ed7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #da4ed7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #da4ed7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #da4ed7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Crimson** #dc143c [pool] — Crimson is paired with #da4ed7 in two real palettes: Snyk's brand system and The Ordinary's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io), The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #da4ed7: two real palettes: Hasbro's brand system and Maybelline's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com). — https://brandsweets.com/colors/denim
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #da4ed7, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #da4ed7 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.47:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c62ac3 (4.65:1); AA: background → #212121 (4.64:1); AAA: text → #972095 (7.1:1)
- On black (#000000): 6.05:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #df68dd (7.16:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da4ed7-c19fbc-93cb62-2d1f27-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da4ed7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
