# #da49bd

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da49bd`
- RGB: rgb(218, 73, 189)
- HSL: hsl(312, 66%, 57%)
- OKLCH: oklch(0.644 0.218 336.8)
- Relative luminance: 0.2334
- Nearest named color: Barbiecore (#e15acb, Δ 3.617) — https://brandsweets.com/colors/barbiecore
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/da49bd

## Tints & shades

- Tints (toward white): #dd5ac3, #e16bc9, #e47ccf, #e88dd5, #eca2dd, #efb3e3, #f3c4e9, #f6d5f0, #fae6f6, #fdf7fc
- Shades (toward black): #d534b5, #c328a4, #ae2492, #981f80, #831b6e, #6a1659, #551147, #3f0d35, #260820, #11030e

## Harmonies

- Complementary: #49da66
- Analogous: #ae49da, #da4974
- Triadic: #bdda49, #49bdda
- Split-complementary: #74da49, #49daae
- Tetradic: #daae49, #49da66, #4974da

## Colors that go with #da49bd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #da49bd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #da49bd: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #da49bd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #da49bd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Denim** #1560bd [pool] — Designers have shipped Denim with #da49bd: two real palettes: Maybelline's brand system and Hasbro's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #da49bd in two real palettes: Ubisoft's brand system and Loom's brand system, as the accent. Seen in: Ubisoft (https://brandsweets.com/colors/brands/ubisoft-com), Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #da49bd, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #da49bd, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.7:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #cf2aae (4.57:1); AA: background → #1c1c1c (4.6:1); AAA: text → #9d2084 (7.06:1)
- On black (#000000): 5.67:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e16bc9 (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da49bd-c19fb6-80cb62-2d1f24-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da49bd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
