# #da45f7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da45f7`
- RGB: rgb(218, 69, 247)
- HSL: hsl(290, 92%, 62%)
- OKLCH: oklch(0.672 0.267 320.5)
- Relative luminance: 0.2588
- Nearest named color: Epink (#dd33ff, Δ 2.383) — https://brandsweets.com/colors/epink
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/da45f7

## Tints & shades

- Tints (toward white): #dd59f8, #e067f9, #e47bf9, #e789fa, #eb9dfb, #efb1fc, #f2bffc, #f6d3fd, #f9e2fe, #fdf5ff
- Shades (toward black): #d428f6, #ce0af5, #b909dc, #a008bf, #8807a2, #6f0684, #560467, #42034e, #290231, #100114

## Harmonies

- Complementary: #63f745
- Analogous: #8045f7, #f745bc
- Triadic: #f7da45, #45f7da
- Split-complementary: #bcf745, #45f780
- Tetradic: #f78045, #63f745, #45bcf7

## Colors that go with #da45f7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #da45f7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #da45f7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #da45f7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #da45f7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod
- **Crimson** #dc143c [pool] — Crimson is paired with #da45f7 in Snyk's brand system, as the lead colour. Seen in: Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #da45f7: Hasbro's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Lime** #00ff00 [pool] — Lime is paired with #da45f7 in Laser, as the lead colour. Seen in: Laser (https://brandsweets.com/palettes/vivid#laser). — https://brandsweets.com/colors/lime
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #da45f7 in Loom's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.4:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c50aeb (4.55:1); AA: background → #242424 (4.56:1); AAA: text → #9407b0 (7.2:1)
- On black (#000000): 6.18:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #de5df8 (7.03:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da45f7-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da45f7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.