# #da39ef

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da39ef`
- RGB: rgb(218, 57, 239)
- HSL: hsl(293, 85%, 58%)
- OKLCH: oklch(0.658 0.272 322.7)
- Relative luminance: 0.2406
- Nearest named color: Epink (#dd33ff, Δ 2.471) — https://brandsweets.com/colors/epink
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/da39ef

## Tints & shades

- Tints (toward white): #dd4cf0, #e15ff2, #e471f4, #e884f5, #eb97f7, #efaaf8, #f3bdfa, #f6d0fb, #fae3fd, #fdf6fe
- Shades (toward black): #d521ed, #c612de, #b110c6, #980eaa, #830c92, #6e0a7b, #54085e, #3f0647, #26032a, #110213

## Harmonies

- Complementary: #4eef39
- Analogous: #7f39ef, #ef39a9
- Triadic: #efda39, #39efda
- Split-complementary: #a9ef39, #39ef7f
- Tetradic: #ef7f39, #4eef39, #39a9ef

## Colors that go with #da39ef

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony: complementary] — Medium Sea Green sits directly opposite #da39ef on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/mediumseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #da39ef: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony: split] — Light Sea Green is a split-complement of #da39ef: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightseagreen
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #da39ef: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #da39ef — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod
- **Cadet Blue** #5f9ea0 [harmony: triadic] — Cadet Blue completes a triad with #da39ef — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/cadetblue
- **Deep Pink** #ff1493 [harmony: analogous] — Deep Pink is #da39ef's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/deeppink
- **Medium Purple** #9370db [harmony: analogous] — Medium Purple is #da39ef's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. — https://brandsweets.com/colors/mediumpurple

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.61:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c612de (4.62:1); AA: background → #1f1f1f (4.56:1); AAA: text → #980eaa (7.05:1)
- On black (#000000): 5.81:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e15ff2 (7.12:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da39ef-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da39ef" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
