# #da2ba8

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da2ba8`
- RGB: rgb(218, 43, 168)
- HSL: hsl(317, 70%, 51%)
- OKLCH: oklch(0.611 0.236 342.9)
- Relative luminance: 0.1946
- Nearest named color: Aphroditean Fuchsia (#dd14ab, Δ 1.803) — https://brandsweets.com/colors/aphroditean-fuchsia
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/da2ba8

## Tints & shades

- Tints (toward white): #dd40b1, #e052b8, #e467c1, #e87dca, #ec93d3, #efa4da, #f3bae3, #f7cfeb, #fae1f3, #fdf6fb
- Shades (toward black): #c72399, #b6208c, #a01c7b, #8b186a, #79155d, #64124c, #4e0e3c, #380a2b, #27071e, #11030d

## Harmonies

- Complementary: #2bda5c
- Analogous: #b42bda, #da2b50
- Triadic: #a8da2b, #2ba8da
- Split-complementary: #50da2b, #2bdab4
- Tetradic: #dab42b, #2bda5c, #2b50da

## Colors that go with #da2ba8

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #da2ba8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #da2ba8: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #da2ba8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Dark Cyan** #008b8b [harmony: split] — Dark Cyan is a split-complement of #da2ba8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkcyan
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #da2ba8's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #da2ba8: two real palettes: Maybelline's brand system and Hasbro's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/denim
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #da2ba8, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Yellow** #ffff00 [pool] — Two real palettes: JetBrains's brand system and Arcade put Yellow beside #da2ba8, as the accent. Seen in: JetBrains (https://brandsweets.com/colors/brands/jetbrains-com), Arcade (https://brandsweets.com/palettes/vivid#arcade). — https://brandsweets.com/colors/yellow

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.29:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d425a3 (4.57:1); AA: background → #0d0d0d (4.53:1); AAA: text → #a01c7b (7.13:1)
- On black (#000000): 4.89:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e467c1 (7.01:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da2ba8-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da2ba8" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
