# #da10bf

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#da10bf`
- RGB: rgb(218, 16, 191)
- HSL: hsl(308, 86%, 46%)
- OKLCH: oklch(0.611 0.265 335.5)
- Relative luminance: 0.1904
- Nearest named color: Awkward Purple (#d208cc, Δ 2.81) — https://brandsweets.com/colors/awkward-purple
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/da10bf

## Tints & shades

- Tints (toward white): #ee17d1, #ef2ed6, #f14bdb, #f362e0, #f57ae5, #f792e9, #f9aaee, #fbc6f4, #fddef8, #fef6fd
- Shades (toward black): #c70faf, #b40e9e, #9d0c89, #8a0a79, #770968, #640757, #510647, #390432, #260321, #130111

## Harmonies

- Complementary: #10da2b
- Analogous: #9010da, #da105a
- Triadic: #bfda10, #10bfda
- Split-complementary: #5ada10, #10da90
- Tetradic: #da9010, #10da2b, #105ada

## Colors that go with #da10bf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #da10bf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Dark Cyan** #008b8b [harmony, pool: split] — Dark Cyan is a split-complement of #da10bf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/darkcyan
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #da10bf: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #da10bf's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #da10bf: 3 real palettes, including Hasbro's brand system and Maybelline's brand system, as the supporting colour. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Peacock (https://brandsweets.com/palettes/vivid#peacock). — https://brandsweets.com/colors/denim
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #da10bf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #da10bf, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Olive Green** #808000 [harmony: triadic] — Olive Green completes a triad with #da10bf — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.37:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d510bb (4.54:1); AA: background → #0a0a0a (4.53:1); AAA: text → #a10c8d (7.11:1)
- On black (#000000): 4.81:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #f254dd (7.09:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/da10bf-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#da10bf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.