# #d9f381

A color — vivid, light, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d9f381`
- RGB: rgb(217, 243, 129)
- HSL: hsl(74, 83%, 73%)
- OKLCH: oklch(0.921 0.143 119.9)
- Relative luminance: 0.8044
- Nearest named color: Creamy Avocado (#d8f19c, Δ 3.143) — https://brandsweets.com/colors/creamy-avocado
- Moods: vivid, light, clean
- Page: https://brandsweets.com/colors/d9f381

## Tints & shades

- Tints (toward white): #ddf58f, #e0f598, #e4f7a6, #e7f8b0, #ebf9be, #eefac7, #f2fbd5, #f5fcde, #f9fdec, #fcfef6
- Shades (toward black): #cff060, #c5ed40, #bbea1f, #a6d214, #8fb611, #76950e, #5c750b, #425408, #283305, #0f1302

## Harmonies

- Complementary: #9c81f3
- Analogous: #f3d581, #9ff381
- Triadic: #81d9f3, #f381d9
- Split-complementary: #819ff3, #d581f3
- Tetradic: #81f3d5, #9c81f3, #f3819f

## Colors that go with #d9f381

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d9f381: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Zendesk (https://brandsweets.com/colors/brands/zendesk-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lido (https://brandsweets.com/palettes/vivid#lido), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Lilac** #c8a2c8 [harmony, pool: complementary] — Lilac sits directly opposite #d9f381 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/lilac
- **Blue** #0000ff [pool] — 4 real palettes, including Bumble's brand system and Robinhood's brand system put Blue beside #d9f381, as the supporting colour. Seen in: Bumble (https://brandsweets.com/colors/brands/bumble-com), Robinhood (https://brandsweets.com/colors/brands/robinhood-com), Binance (https://brandsweets.com/colors/brands/binance-com), Snapchat (https://brandsweets.com/colors/brands/snapchat-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #d9f381 in 8 real palettes, including Lay's's brand system and Ferrari's brand system, as the accent. Seen in: Lay's (https://brandsweets.com/colors/brands/lays-com), Ferrari (https://brandsweets.com/colors/brands/ferrari-com), Wise (https://brandsweets.com/colors/brands/wise-com), Diner (https://brandsweets.com/palettes/vivid#diner). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d9f381: 5 real palettes, including FIFA's brand system and Ikea's brand system, as the supporting colour. Seen in: FIFA (https://brandsweets.com/colors/brands/fifa-com), Ikea (https://brandsweets.com/colors/brands/ikea-com), LEGO (https://brandsweets.com/colors/brands/lego-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/denim
- **Red** #ff0000 [pool] — Red is paired with #d9f381 in 4 real palettes, including Paddle's brand system and Heineken's brand system, as the supporting colour. Seen in: Paddle (https://brandsweets.com/colors/brands/paddle-com), Heineken (https://brandsweets.com/colors/brands/heineken-com), Wise (https://brandsweets.com/colors/brands/wise-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com). — https://brandsweets.com/colors/red
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #d9f381 in 4 real palettes, including Pastel Pop and Oatly's brand system, as the supporting colour. Seen in: Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Oatly (https://brandsweets.com/colors/brands/oatly-com), Coastal (https://brandsweets.com/palettes/cool#coastal), Still Water (https://brandsweets.com/palettes/cool#still-water). — https://brandsweets.com/colors/skyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #d9f381 in 15 real palettes, including Crayon Box and Macaron, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Macaron (https://brandsweets.com/palettes/light#macaron), Blossom (https://brandsweets.com/palettes/light#blossom), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.23:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #637e0c (4.65:1); AA: background → #666666 (4.67:1); AAA: text → #4a5d09 (7.34:1); AAA: background → #4a4a4a (7.21:1)
- On black (#000000): 17.09:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d9f381-b4bea2-4e72df-242d1f-f1efe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d9f381" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.