# #d980ea

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d980ea`
- RGB: rgb(217, 128, 234)
- HSL: hsl(290, 72%, 71%)
- OKLCH: oklch(0.733 0.174 321)
- Relative luminance: 0.3613
- Nearest named color: violet (#ee82ee, Δ 3.698) — https://brandsweets.com/colors/violet
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/d980ea

## Tints & shades

- Tints (toward white): #dd8dec, #df96ee, #e3a3f0, #e7b0f2, #ebbdf4, #eec6f6, #f2d3f8, #f6e0fa, #f8e9fb, #fcf6fe
- Shades (toward black): #cf61e5, #c747e1, #be28dc, #a61fc1, #8f1ba7, #751688, #5b1169, #400c4b, #2a0830, #0f0312

## Harmonies

- Complementary: #92ea80
- Analogous: #a380ea, #ea80c7
- Triadic: #ead980, #80ead9
- Split-complementary: #c7ea80, #80eaa3
- Tetradic: #eaa380, #92ea80, #80c7ea

## Colors that go with #d980ea

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #d980ea on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Taupe** #483c32 [pool] — Taupe is paired with #d980ea in 4 real palettes, including Obsidian's brand system and Loom's brand system, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Loom (https://brandsweets.com/colors/brands/loom-com), Meadow (https://brandsweets.com/palettes/light#meadow), Blossom (https://brandsweets.com/palettes/light#blossom). — https://brandsweets.com/colors/taupe
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d980ea: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Light Sea Green** #20b2aa [harmony, pool: triadic] — Light Sea Green completes a triad with #d980ea — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Dark Khaki** #bdb76b [harmony: split] — Dark Khaki is a split-complement of #d980ea: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkkhaki
- **Medium Aquamarine** #66cdaa [harmony: split] — Medium Aquamarine is a split-complement of #d980ea: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumaquamarine
- **Blue** #0000ff [pool] — Two real palettes: Canva's brand system and Spotify's brand system put Blue beside #d980ea, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #d980ea in two real palettes: Netlify's brand system and Mercury's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/lightskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.55:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #bf2cdd (4.55:1); AA: background → #383838 (4.59:1); AAA: text → #931cab (7.01:1); AAA: background → #171717 (7.02:1)
- On black (#000000): 8.23:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d980ea-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d980ea" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.