# #d978c7

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d978c7`
- RGB: rgb(217, 120, 199)
- HSL: hsl(311, 56%, 66%)
- OKLCH: oklch(0.706 0.155 334.4)
- Relative luminance: 0.3231
- Nearest named color: orchid (#da70d6, Δ 3.162) — https://brandsweets.com/colors/orchid
- Moods: warm
- Page: https://brandsweets.com/colors/d978c7

## Tints & shades

- Tints (toward white): #dc84cc, #e090d1, #e4a0d8, #e7abdc, #ebb7e1, #eec3e6, #f2cfeb, #f6dff2, #f9ebf7, #fdf7fc
- Shades (toward black): #d260bd, #cb48b3, #bb35a2, #a32e8e, #8b2779, #732164, #5b1a4f, #401237, #280b23, #10040e

## Harmonies

- Complementary: #78d98a
- Analogous: #ba78d9, #d97896
- Triadic: #c7d978, #78c7d9
- Split-complementary: #96d978, #78d9ba
- Tetradic: #d9ba78, #78d98a, #7896d9

## Colors that go with #d978c7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #d978c7 in 4 real palettes, including Meadow and Loom's brand system, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Loom (https://brandsweets.com/colors/brands/loom-com), Blossom (https://brandsweets.com/palettes/light#blossom), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #d978c7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen
- **Light Sea Green** #20b2aa [harmony, pool: split] — Light Sea Green is a split-complement of #d978c7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d978c7: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #d978c7 in 3 real palettes, including Meadow and Obsidian's brand system, as the lead colour. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase). — https://brandsweets.com/colors/emerald-green
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #d978c7 in 3 real palettes, including Netlify's brand system and Mercury's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Gold** #ffd700 [pool] — Gold shows up next to #d978c7 in two real palettes: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom's brand system and Night Market, as the supporting colour. Seen in: Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Night Market (https://brandsweets.com/palettes/vivid#night-market). — https://brandsweets.com/colors/gold
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #d978c7 in two real palettes: Lavender Haze and Obsidian's brand system, as the lead colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumslateblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.81:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c738ad (4.57:1); AA: background → #303030 (4.69:1); AAA: text → #972b83 (7.03:1); AAA: background → #0a0a0a (7.03:1)
- On black (#000000): 7.46:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d978c7-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d978c7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.