# #d96dcd

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d96dcd`
- RGB: rgb(217, 109, 205)
- HSL: hsl(307, 59%, 64%)
- OKLCH: oklch(0.693 0.178 331.6)
- Relative luminance: 0.301
- Nearest named color: orchid (#da70d6, Δ 1.358) — https://brandsweets.com/colors/orchid
- Moods: warm
- Page: https://brandsweets.com/colors/d96dcd

## Tints & shades

- Tints (toward white): #dc79d1, #e189d7, #e496db, #e8a6e0, #ebb2e4, #eebee9, #f2ceee, #f6dbf2, #faebf8, #fdf7fc
- Shades (toward black): #d355c4, #cd3cbc, #bb30aa, #a22a94, #8a247e, #721d68, #591751, #41113b, #290a25, #10040f

## Harmonies

- Complementary: #6dd97a
- Analogous: #b06dd9, #d96d97
- Triadic: #cdd96d, #6dcdd9
- Split-complementary: #97d96d, #6dd9b0
- Tetradic: #d9b06d, #6dd97a, #6d97d9

## Colors that go with #d96dcd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #d96dcd on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Taupe** #483c32 [pool] — Taupe is paired with #d96dcd in 3 real palettes, including Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d96dcd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Dark Sea Green** #8fbc8f [harmony: split] — Dark Sea Green is a split-complement of #d96dcd: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkseagreen
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #d96dcd: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #d96dcd in two real palettes: Obsidian's brand system and Meadow, as the accent. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Medium Purple** #9370db [harmony, pool: analogous] — Medium Purple is #d96dcd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/mediumpurple
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #d96dcd in two real palettes: Lavender Haze and Obsidian's brand system, as the lead colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumslateblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.99:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c733b5 (4.6:1); AA: background → #2e2e2e (4.54:1); AAA: text → #962789 (7.12:1); AAA: background → #000000 (7.02:1)
- On black (#000000): 7.02:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d96dcd-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d96dcd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.