# #d963cf

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d963cf`
- RGB: rgb(217, 99, 207)
- HSL: hsl(305, 61%, 62%)
- OKLCH: oklch(0.681 0.195 330.8)
- Relative luminance: 0.2818
- Nearest named color: Barbiecore (#e15acb, Δ 2.007) — https://brandsweets.com/colors/barbiecore
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/d963cf

## Tints & shades

- Tints (toward white): #dd73d4, #e080d8, #e490dd, #e79ce1, #ebade6, #efbdeb, #f2caef, #f6daf4, #f9e6f7, #fdf7fc
- Shades (toward black): #d34ac8, #cd32c0, #b92dad, #a02796, #87217f, #6f1b68, #561551, #42103e, #290a26, #10040f

## Harmonies

- Complementary: #63d96d
- Analogous: #a863d9, #d96394
- Triadic: #cfd963, #63cfd9
- Split-complementary: #94d963, #63d9a8
- Tetradic: #d9a863, #63d96d, #6394d9

## Colors that go with #d963cf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: complementary] — Medium Sea Green sits directly opposite #d963cf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d963cf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role] — Charcoal is the body-text near-black for #d963cf: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. — https://brandsweets.com/colors/charcoal
- **Medium Purple** #9370db [harmony, pool: analogous] — Medium Purple is #d963cf's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Semrush (https://brandsweets.com/colors/brands/semrush-com). — https://brandsweets.com/colors/mediumpurple
- **Medium Slate Blue** #7b68ee [pool] — Medium Slate Blue shows up next to #d963cf in two real palettes: Lavender Haze and Obsidian's brand system, as the lead colour. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/mediumslateblue
- **Taupe** #483c32 [pool] — Taupe is paired with #d963cf in two real palettes: Loom's brand system and Obsidian's brand system, as that palette's text colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/taupe
- **Tomato** #ff6347 [pool] — Two real palettes: Night Market and Sunset Boulevard put Tomato beside #d963cf, as the lead colour. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard). — https://brandsweets.com/colors/tomato
- **Dark Goldenrod** #b8860b [harmony: triadic] — Dark Goldenrod completes a triad with #d963cf — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. — https://brandsweets.com/colors/darkgoldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.16:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #c931bc (4.52:1); AA: background → #292929 (4.6:1); AAA: text → #98258e (7.02:1)
- On black (#000000): 6.64:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #db6bd2 (7.05:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d963cf-c19fba-8ccb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d963cf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.