# #d8697c

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d8697c`
- RGB: rgb(216, 105, 124)
- HSL: hsl(350, 59%, 63%)
- OKLCH: oklch(0.657 0.14 11)
- Relative luminance: 0.2616
- Nearest named color: Berrylicious (#d75e6c, Δ 2.675) — https://brandsweets.com/colors/berrylicious
- Moods: warm
- Page: https://brandsweets.com/colors/d8697c

## Tints & shades

- Tints (toward white): #dc798a, #e08594, #e496a3, #e7a2ad, #ebb2bb, #eebec6, #f2ced4, #f6dbdf, #faebed, #fdf7f8
- Shades (toward black): #d25166, #cc3851, #b62f46, #9e293c, #8a2435, #721d2b, #591722, #411119, #290a0f, #100406

## Harmonies

- Complementary: #69d8c6
- Analogous: #d869b3, #d88e69
- Triadic: #7cd869, #697cd8
- Split-complementary: #69d88e, #69b3d8
- Tetradic: #b3d869, #69d8c6, #8e69d8

## Colors that go with #d8697c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #d8697c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Diner (https://brandsweets.com/palettes/vivid#diner), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d8697c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Lido (https://brandsweets.com/palettes/vivid#lido), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #d8697c in 5 real palettes, including Beach Hut and Google's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Google (https://brandsweets.com/colors/brands/google-com), Ember (https://brandsweets.com/palettes/bold#ember), Maple (https://brandsweets.com/palettes/warm#maple). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Monzo's brand system and Dunkin''s brand system put Blue beside #d8697c, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Glossier (https://brandsweets.com/colors/brands/glossier-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #d8697c: 4 real palettes, including Cobalt Pop and NASA's brand system, as the lead colour. Seen in: Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop), NASA (https://brandsweets.com/colors/brands/nasa-gov), Tide (https://brandsweets.com/colors/brands/tide-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #d8697c in 5 real palettes, including Target : Expect More. Pay Less.'s brand system and Redfin's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Redfin (https://brandsweets.com/colors/brands/redfin-com), Snyk (https://brandsweets.com/colors/brands/snyk-io), Wise (https://brandsweets.com/colors/brands/wise-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d8697c: 10 real palettes, including Target : Expect More. Pay Less.'s brand system and Dusk, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Postman (https://brandsweets.com/colors/brands/postman-com), Etsy (https://brandsweets.com/colors/brands/etsy-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #d8697c: 9 real palettes, including Google's brand system and Spline's brand system, as the lead colour. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Spline (https://brandsweets.com/colors/brands/spline-design), Figma (https://brandsweets.com/colors/brands/figma), Replit (https://brandsweets.com/colors/brands/replit). — https://brandsweets.com/colors/dodgerblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.37:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #cf445c (4.53:1); AA: background → #242424 (4.61:1); AAA: text → #a22a3e (7.15:1)
- On black (#000000): 6.23:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #dc798a (7.15:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d8697c-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d8697c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.