# #d85d4f

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d85d4f`
- RGB: rgb(216, 93, 79)
- HSL: hsl(6, 64%, 58%)
- OKLCH: oklch(0.631 0.158 28.8)
- Relative luminance: 0.2299
- Nearest named color: indianred (#cd5c5c, Δ 2.681) — https://brandsweets.com/colors/indianred
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/d85d4f

## Tints & shades

- Tints (toward white): #dc6c60, #e07c71, #e38b82, #e79b92, #ebaaa3, #eebab4, #f2c9c4, #f6d8d5, #f9e8e6, #fdf7f7
- Shades (toward black): #d44a3a, #c53a2b, #b03427, #972d21, #82271c, #6d2018, #541912, #3f130e, #260b08, #110504

## Harmonies

- Complementary: #4fcbd8
- Analogous: #d84f86, #d8a24f
- Triadic: #4fd85d, #5d4fd8
- Split-complementary: #4fd8a2, #4f86d8
- Tetradic: #86d84f, #4fcbd8, #a24fd8

## Colors that go with #d85d4f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #d85d4f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Diner (https://brandsweets.com/palettes/vivid#diner), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d85d4f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/charcoal
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #d85d4f: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Launch Orange (https://brandsweets.com/palettes/bold#launch-orange), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Substack (https://brandsweets.com/colors/brands/substack-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/steelblue
- **Amber** #ffbf00 [pool] — Amber is paired with #d85d4f in 8 real palettes, including Google's brand system and Ember, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Ember (https://brandsweets.com/palettes/bold#ember), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 9 real palettes, including Monzo's brand system and Glossier's brand system put Blue beside #d85d4f, as the accent. Seen in: Monzo (https://brandsweets.com/colors/brands/monzo-com), Glossier (https://brandsweets.com/colors/brands/glossier-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Doordash (https://brandsweets.com/colors/brands/doordash-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including LG's brand system and Woodsmoke put Champagne beside #d85d4f, as the accent. Seen in: LG (https://brandsweets.com/colors/brands/lg-com), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #d85d4f: 5 real palettes, including NASA's brand system and Tide's brand system, as the lead colour. Seen in: NASA (https://brandsweets.com/colors/brands/nasa-gov), Tide (https://brandsweets.com/colors/brands/tide-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Cobalt Pop (https://brandsweets.com/palettes/bold#cobalt-pop). — https://brandsweets.com/colors/cobalt
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #d85d4f in 4 real palettes, including Farmers Market and Clay & Linen, as the supporting colour. Seen in: Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.75:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d24232 (4.6:1); AA: background → #1c1c1c (4.54:1); AAA: text → #9f2f23 (7.23:1)
- On black (#000000): 5.6:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #df786d (7.05:1)

## Brands using this color

- **Zed** — accent #d3604f (Δ 1.018) — https://brandsweets.com/colors/brands/zed-dev

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d85d4f-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d85d4f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
