# #d79efa

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d79efa`
- RGB: rgb(215, 158, 250)
- HSL: hsl(277, 90%, 80%)
- OKLCH: oklch(0.786 0.14 311.9)
- Relative luminance: 0.458
- Nearest named color: Diva (#c9a0ff, Δ 2.234) — https://brandsweets.com/colors/diva
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/d79efa

## Tints & shades

- Tints (toward white): #dba8fa, #dfb1fb, #e1b6fb, #e5c0fc, #e9cafc, #edd3fd, #f1ddfd, #f3e2fd, #f7ecfe, #fbf5fe
- Shades (toward black): #c777f8, #b855f6, #a82ff4, #9a0df2, #820bcb, #6909a5, #530783, #3b055c, #25033a, #0c0113

## Harmonies

- Complementary: #c1fa9e
- Analogous: #a99efa, #fa9eef
- Triadic: #fad79e, #9efad7
- Split-complementary: #effa9e, #9efaa9
- Tetradic: #faa99e, #c1fa9e, #9eeffa

## Colors that go with #d79efa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: split] — Emerald Green is a split-complement of #d79efa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Supabase (https://brandsweets.com/colors/brands/supabase), Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Taupe** #483c32 [pool] — Taupe is paired with #d79efa in 4 real palettes, including Obsidian's brand system and Blossom, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Blossom (https://brandsweets.com/palettes/light#blossom), Macaron (https://brandsweets.com/palettes/light#macaron), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Yellow Green** #9acd32 [harmony: complementary] — Yellow Green sits directly opposite #d79efa on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/yellowgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d79efa: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Lavender Haze and Lavender Milk put Midnight Blue beside #d79efa, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Lavender Milk (https://brandsweets.com/palettes/light#lavender-milk), Railway (https://brandsweets.com/colors/brands/railway-app). — https://brandsweets.com/colors/midnightblue
- **Dark Turquoise** #00ced1 [harmony, pool: triadic] — Dark Turquoise completes a triad with #d79efa — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/darkturquoise
- **Goldenrod** #daa520 [harmony: split] — Goldenrod is a split-complement of #d79efa: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/goldenrod
- **Amber** #ffbf00 [pool] — Amber is paired with #d79efa in two real palettes: Gumroad's brand system and Ahrefs's brand system, as the accent. Seen in: Gumroad (https://brandsweets.com/colors/brands/gumroad-com), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.07:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #ac38f5 (4.53:1); AA: background → #454545 (4.64:1); AAA: text → #850bd0 (7.1:1); AAA: background → #292929 (7.04:1)
- On black (#000000): 10.16:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Ledger** — accent #d4a0ff (Δ 0.859) — https://brandsweets.com/colors/brands/ledger-com
- **Auth0** — accent #d4a1ff (Δ 0.953) — https://brandsweets.com/colors/brands/auth0-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d79efa-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d79efa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.