# #d77feb

A color — cool, vivid, light, technical, modern, clean. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d77feb`
- RGB: rgb(215, 127, 235)
- HSL: hsl(289, 73%, 71%)
- OKLCH: oklch(0.73 0.175 320)
- Relative luminance: 0.3562
- Nearest named color: orchid (#da70d6, Δ 3.92) — https://brandsweets.com/colors/orchid
- Moods: cool, vivid, light, technical, modern, clean
- Page: https://brandsweets.com/colors/d77feb

## Tints & shades

- Tints (toward white): #db8ced, #de95ee, #e2a2f1, #e6b0f3, #eabdf5, #edc6f6, #f1d3f8, #f5e0fa, #f8e9fc, #fcf6fe
- Shades (toward black): #ce60e6, #c546e2, #bc27dd, #a41ec2, #8e1aa8, #741589, #59116a, #3f0c4b, #290831, #0f0312

## Harmonies

- Complementary: #93eb7f
- Analogous: #a17feb, #eb7fc9
- Triadic: #ebd77f, #7febd7
- Split-complementary: #c9eb7f, #7feba1
- Tetradic: #eba17f, #93eb7f, #7fc9eb

## Colors that go with #d77feb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Emerald Green** #50c878 [harmony, pool: complementary] — Emerald Green sits directly opposite #d77feb on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Supabase (https://brandsweets.com/colors/brands/supabase), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/emerald-green
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #d77feb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #d77feb in 3 real palettes, including Obsidian's brand system and Loom's brand system, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Loom (https://brandsweets.com/colors/brands/loom-com), Meadow (https://brandsweets.com/palettes/light#meadow). — https://brandsweets.com/colors/taupe
- **Light Sea Green** #20b2aa [harmony, pool: triadic] — Light Sea Green completes a triad with #d77feb — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightseagreen
- **Dark Khaki** #bdb76b [harmony: split] — Dark Khaki is a split-complement of #d77feb: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkkhaki
- **Medium Aquamarine** #66cdaa [harmony: split] — Medium Aquamarine is a split-complement of #d77feb: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/mediumaquamarine
- **Blue** #0000ff [pool] — Two real palettes: Canva's brand system and Spotify's brand system put Blue beside #d77feb, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #d77feb in two real palettes: Terminal and Spotify's brand system, as the lead colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.58:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #bd2bde (4.6:1); AA: background → #383838 (4.54:1); AAA: text → #911bac (7.1:1); AAA: background → #141414 (7.13:1)
- On black (#000000): 8.12:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- clean: https://brandsweets.com/fonts/mood/clean

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d77feb-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d77feb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.