# #d77fb7

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d77fb7`
- RGB: rgb(215, 127, 183)
- HSL: hsl(322, 52%, 67%)
- OKLCH: oklch(0.708 0.129 342.2)
- Relative luminance: 0.3304
- Nearest named color: Fading Love (#c973a2, Δ 4.518) — https://brandsweets.com/colors/fading-love
- Moods: warm
- Page: https://brandsweets.com/colors/d77fb7

## Tints & shades

- Tints (toward white): #da8bbd, #de96c4, #e2a2ca, #e5aed1, #eabdda, #eec9e0, #f2d4e7, #f5e0ed, #f9ecf4, #fdf7fb
- Shades (toward black): #cf68a9, #c74d9a, #ba3b8b, #a3337a, #8c2c69, #702354, #591c43, #421531, #270c1d, #10050c

## Harmonies

- Complementary: #7fd79f
- Analogous: #cb7fd7, #d77f8b
- Triadic: #b7d77f, #7fb7d7
- Split-complementary: #8bd77f, #7fd7cb
- Tetradic: #d7cb7f, #7fd79f, #7f8bd7

## Colors that go with #d77fb7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d77fb7: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Lido (https://brandsweets.com/palettes/vivid#lido). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #d77fb7 in 7 real palettes, including Meadow and Blossom, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Blossom (https://brandsweets.com/palettes/light#blossom), Blush (https://brandsweets.com/palettes/light#blush), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/taupe
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #d77fb7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #d77fb7 in 3 real palettes, including Netlify's brand system and Mercury's brand system, as the accent. Seen in: Netlify (https://brandsweets.com/colors/brands/netlify-com), Mercury (https://brandsweets.com/colors/brands/mercury-com), Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightskyblue
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Lavender Haze and Railway's brand system put Midnight Blue beside #d77fb7, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Railway (https://brandsweets.com/colors/brands/railway-app), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/midnightblue
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d77fb7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Amber** #ffbf00 [pool] — Amber is paired with #d77fb7 in two real palettes: Beach Hut and Gumroad's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber
- **Crimson** #dc143c [pool] — Crimson is paired with #d77fb7 in two real palettes: Target : Expect More. Pay Less.'s brand system and Casper Sleep's brand system, as the lead colour. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.76:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c44596 (4.53:1); AA: background → #333333 (4.58:1); AAA: text → #973071 (7.05:1); AAA: background → #0d0d0d (7.04:1)
- On black (#000000): 7.61:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d77fb7-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d77fb7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.