# #d77faf

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d77faf`
- RGB: rgb(215, 127, 175)
- HSL: hsl(327, 52%, 67%)
- OKLCH: oklch(0.705 0.123 346.8)
- Relative luminance: 0.3272
- Nearest named color: Fading Love (#c973a2, Δ 4.062) — https://brandsweets.com/colors/fading-love
- Moods: warm
- Page: https://brandsweets.com/colors/d77faf

## Tints & shades

- Tints (toward white): #da8bb6, #de96be, #e2a2c5, #e5aecc, #eabdd6, #eec9dd, #f2d4e4, #f5e0ec, #f9ecf3, #fdf7fa
- Shades (toward black): #cf68a1, #c74d90, #ba3b81, #a33371, #8c2c61, #70234e, #591c3e, #42152e, #270c1b, #10050b

## Harmonies

- Complementary: #7fd7a6
- Analogous: #d27fd7, #d77f83
- Triadic: #afd77f, #7fafd7
- Split-complementary: #83d77f, #7fd7d2
- Tetradic: #d7d27f, #7fd7a6, #7f83d7

## Colors that go with #d77faf

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d77faf: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Mercury (https://brandsweets.com/colors/brands/mercury-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lido (https://brandsweets.com/palettes/vivid#lido), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Taupe** #483c32 [pool] — Taupe is paired with #d77faf in 7 real palettes, including Meadow and Blush, as the text colour against it. Seen in: Meadow (https://brandsweets.com/palettes/light#meadow), Blush (https://brandsweets.com/palettes/light#blush), Blossom (https://brandsweets.com/palettes/light#blossom), Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/taupe
- **Dark Sea Green** #8fbc8f [harmony: complementary] — Dark Sea Green sits directly opposite #d77faf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkseagreen
- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #d77faf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal). — https://brandsweets.com/colors/mediumseagreen
- **Light Sky Blue** #87cefa [pool] — Light Sky Blue is paired with #d77faf in 3 real palettes, including Sentry's brand system and Mercury's brand system, as the accent. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io), Mercury (https://brandsweets.com/colors/brands/mercury-com), Netlify (https://brandsweets.com/colors/brands/netlify-com). — https://brandsweets.com/colors/lightskyblue
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Lavender Haze and Casper Sleep's brand system put Midnight Blue beside #d77faf, as the text colour against it. Seen in: Lavender Haze (https://brandsweets.com/palettes/playful#lavender-haze), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Railway (https://brandsweets.com/colors/brands/railway-app). — https://brandsweets.com/colors/midnightblue
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d77faf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Amber** #ffbf00 [pool] — Amber is paired with #d77faf in two real palettes: Beach Hut and Gumroad's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Gumroad (https://brandsweets.com/colors/brands/gumroad-com). — https://brandsweets.com/colors/amber

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.78:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c4458b (4.59:1); AA: background → #333333 (4.54:1); AAA: text → #973069 (7.14:1); AAA: background → #0a0a0a (7.11:1)
- On black (#000000): 7.54:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d77faf-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d77faf" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.