# #d77f81

A color — warm. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d77f81`
- RGB: rgb(215, 127, 129)
- HSL: hsl(359, 52%, 67%)
- OKLCH: oklch(0.691 0.109 18.8)
- Relative luminance: 0.3121
- Nearest named color: Babe (#dc7b7c, Δ 1.177) — https://brandsweets.com/colors/babe
- Moods: warm
- Page: https://brandsweets.com/colors/d77f81

## Tints & shades

- Tints (toward white): #da8b8c, #de9698, #e2a2a3, #e5aeaf, #eabdbe, #eec9c9, #f2d4d5, #f5e0e0, #f9ecec, #fdf7f7
- Shades (toward black): #cf686a, #c74d4f, #ba3b3d, #a33335, #8c2c2e, #702325, #591c1d, #421516, #270c0d, #100505

## Harmonies

- Complementary: #7fd7d5
- Analogous: #d77fac, #d7a97f
- Triadic: #81d77f, #7f81d7
- Split-complementary: #7fd7a9, #7facd7
- Tetradic: #acd77f, #7fd7d5, #a97fd7

## Colors that go with #d77f81

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Cadet Blue** #5f9ea0 [harmony, pool: complementary] — Cadet Blue sits directly opposite #d77f81 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Alpine (https://brandsweets.com/palettes/cool#alpine), Dusk (https://brandsweets.com/palettes/cool#dusk), Paper & Pine (https://brandsweets.com/palettes/minimal#paper-and-pine), Estate (https://brandsweets.com/palettes/luxury#estate). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d77f81: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Harbour (https://brandsweets.com/palettes/cool#harbour), Lido (https://brandsweets.com/palettes/vivid#lido), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Amber** #ffbf00 [pool] — Amber is paired with #d77f81 in 4 real palettes, including Beach Hut and Ember, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Ember (https://brandsweets.com/palettes/bold#ember), Maple (https://brandsweets.com/palettes/warm#maple), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Burlywood** #deb887 [pool] — Burlywood is paired with #d77f81 in 4 real palettes, including Polaroid and Kiln, as the accent. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Kiln (https://brandsweets.com/palettes/dark#kiln), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/burlywood
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Coffee Bar and Woodsmoke put Champagne beside #d77f81, as that palette's text colour. Seen in: Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor). — https://brandsweets.com/colors/champagne
- **Denim** #1560bd [pool] — Designers have shipped Denim with #d77f81: 7 real palettes, including Target : Expect More. Pay Less.'s brand system and Dusk, as the accent. Seen in: Target : Expect More. Pay Less. (https://brandsweets.com/colors/brands/target-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Postman (https://brandsweets.com/colors/brands/postman-com), Etsy (https://brandsweets.com/colors/brands/etsy-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #d77f81: 6 real palettes, including Spline's brand system and Opensea's brand system, as the lead colour. Seen in: Spline (https://brandsweets.com/colors/brands/spline-design), Opensea (https://brandsweets.com/colors/brands/opensea-io), Replit (https://brandsweets.com/colors/brands/replit), Abstract (https://brandsweets.com/colors/brands/abstract-com). — https://brandsweets.com/colors/dodgerblue
- **Eggplant** #614051 [pool] — Eggplant shows up next to #d77f81 in 4 real palettes, including Blush and Golden Hour, as the accent. Seen in: Blush (https://brandsweets.com/palettes/light#blush), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/eggplant

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.9:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c74d4f (4.56:1); AA: background → #303030 (4.55:1); AAA: text → #9f3234 (7.05:1); AAA: background → #050505 (7.03:1)
- On black (#000000): 7.24:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d77f81-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d77f81" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
