# #d7429b

A color — warm, vivid, playful, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#d7429b`
- RGB: rgb(215, 66, 155)
- HSL: hsl(324, 65%, 55%)
- OKLCH: oklch(0.619 0.204 348)
- Relative luminance: 0.2071
- Nearest named color: Benevolent Pink (#dd1188, Δ 4.868) — https://brandsweets.com/colors/benevolent-pink
- Moods: warm, vivid, playful, bold
- Page: https://brandsweets.com/colors/d7429b

## Tints & shades

- Tints (toward white): #da52a4, #df68af, #e278b8, #e689c1, #ea9ecc, #eeafd5, #f2c0de, #f5d1e7, #fae6f2, #fdf7fb
- Shades (toward black): #d22d90, #bd2882, #a82473, #931f65, #7e1b56, #651545, #501137, #3b0c28, #26081a, #11040c

## Harmonies

- Complementary: #42d77d
- Analogous: #c842d7, #d74251
- Triadic: #9bd742, #429bd7
- Split-complementary: #51d742, #42d7c8
- Tetradic: #d7c842, #42d77d, #4251d7

## Colors that go with #d7429b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #d7429b: 4 real palettes, including Maybelline's brand system and Ulta Beauty's brand system, as the accent. Seen in: Maybelline (https://brandsweets.com/colors/brands/maybelline-com), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Chase (https://brandsweets.com/colors/brands/chase-com). — https://brandsweets.com/colors/denim
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #d7429b on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #d7429b: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hasbro (https://brandsweets.com/colors/brands/hasbro-com). — https://brandsweets.com/colors/charcoal
- **Tomato** #ff6347 [pool] — 3 real palettes, including Sunset Boulevard and Night Market put Tomato beside #d7429b, as the lead colour. Seen in: Sunset Boulevard (https://brandsweets.com/palettes/warm#sunset-boulevard), Night Market (https://brandsweets.com/palettes/vivid#night-market), Airbnb (https://brandsweets.com/colors/brands/airbnb). — https://brandsweets.com/colors/tomato
- **Olive Drab** #6b8e23 [harmony: split] — Olive Drab is a split-complement of #d7429b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olivedrab
- **Cadet Blue** #5f9ea0 [harmony: split] — Cadet Blue is a split-complement of #d7429b: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/cadetblue
- **Crimson** #dc143c [pool] — Crimson is paired with #d7429b in two real palettes: The Ordinary's brand system and Snyk's brand system, as the supporting colour. Seen in: The Ordinary (https://brandsweets.com/colors/brands/theordinary-com), Snyk (https://brandsweets.com/colors/brands/snyk-io). — https://brandsweets.com/colors/crimson
- **Gold** #ffd700 [pool] — Gold shows up next to #d7429b in two real palettes: Night Market and Tabloid, as the accent. Seen in: Night Market (https://brandsweets.com/palettes/vivid#night-market), Tabloid (https://brandsweets.com/palettes/editorial#tabloid). — https://brandsweets.com/colors/gold

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.08:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #d33192 (4.54:1); AA: background → #141414 (4.51:1); AAA: text → #a0226d (7.13:1)
- On black (#000000): 5.14:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #e170b4 (7.18:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/d7429b-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#d7429b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
